#Japan #Tokyo #menu #WINTICKET #high-speed cycling

Introduction

menu Inc., a leading delivery app based in Shinjuku, Tokyo, is launching an exciting collaboration with ABEMA's WINTICKET Midnight Keirin this December. This partnership aims to enhance the experience of viewers enjoying the thrill of keirin races from the comfort of their homes while indulging in delicious meals from menu.

Collaboration Details

From December 1st to December 27th, viewers can expect a daily collaboration segment featured in the WINTICKET Midnight Keirin show, which airs live on ABEMA at 8:30 PM. This includes the hosting of a signature race titled ‘Keirin Meshi wa menu! WINTICKET Cup’ from December 3rd to December 5th. Additionally, there will be an engaging X campaign where fans can win signed merchandise from former keirin cyclists, Makibi Takagi and Kouta Hirahara.

This collaboration is designed to create an enjoyable experience, merging thrilling race viewership with convenience of food delivery. Each day, special coupons will be distributed, enticing fans to try out ‘keirin meals’ available through the menu app. Furthermore, a promotional commercial featuring Takagi and Hirahara will also debut on ABEMA, the official menu YouTube channel, and various social media platforms.

About the Stars

Makibi Takagi - Born on August 17, 1994, in Okayama, Takagi has been a notable figure in women's keirin racing and retired in May 2022. Now, she engages in animal rescue and welfare activities, alongside her involvement in various keirin programs. Her past accolades include the prestigious Girls Keirin Grand Prix. She expressed her excitement about the collaboration and her role in the CM, sharing how fulfilling the experience was.

Kouta Hirahara - Standing as a notable name in the cycling community, Hirahara debuted as a keirin cyclist in 2002. After a remarkable 22-year career filled with numerous victories, he transitioned into a role as a commentator and engaging public speaker about keirin. He offered insights into the shooting experience of the commercial, emphasizing the appeal of menu's offerings during race nights.

Signature Race Overview

Keirin Meshi wa menu! WINTICKET Cup

• - Date: December 3rd (Wednesday) to 5th (Friday)
• - Location: Kishiwada Keirin

WINTICKET × menu Collaborative Campaign

An exciting giveaway campaign also runs on X, where viewers can participate by submitting a keyword from the WINTICKET Midnight Keirin show. Participants stand a chance to win signed items from Takagi and Hirahara, or gift coupons worth ¥1,000 for use on the menu app!

To enter, fans must follow the official menu X account and re-share the specific post from menu which is tagged with the phrase announced during the show.

About ABEMA

ABEMA is redefining entertainment by offering an array of channels and content, available both live and on-demand. With no registration required, viewers can access exciting programs across diverse genres, including sports, drama, and anime. Premium subscribers enjoy additional features, enhancing the viewing experience.

Conclusion

As the collaboration unfolds, viewers can look forward to an engaging blend of nighttime entertainment and culinary delights. The WINTICKET Midnight Keirin program promises not only thrilling races but also a unique dining experience with menu. Be sure to tune in and indulge in ‘keirin meshi’ while cheering for your favorites this December!