#Japan #Tokyo #7-Eleven #ParaDo #Summer Cosmetics

Exciting Summer Festival Cosmetics Lineup from ParaDo

The popular cosmetic brand ParaDo, available exclusively at 7-Eleven, has launched a limited edition summer cosmetics collection inspired by the enchanting theme of Japanese summer festivals. Starting from June 5, these special products will be rolling out to 7-Eleven stores across Japan, so get ready to grab them while stocks last!

A Sneak Peek at the New Collection

The collection consists of three captivating items:

• - A powder foundation in a special edition package featuring a fox mask,
• - A set of mini nail polishes that capture the vibrant colors of festival food,
• - An elegant liquid lipstick inspired by goldfish, all available in creative and playful designs.

These summer-themed cosmetics are perfect for embracing the festive spirit of the season!

1. ParaDo Powdery Foundation EX

• - Colors: Available in light ochre (OC10) and ochre (OC20)
• - Price: ¥1,200 (tax included: ¥1,320)
• - Launch Date: June 5 (available progressively)

This special edition foundation features an enchanting fox mask design, tailored for intense summer conditions when oiliness typically increases. It's designed to tackle common concerns like enlarged pores with its Airy Bright Powder, expertly blending light to conceal imperfections and achieve a fresh, soft finish. The unique formulation ensures a long-lasting hold by transforming unwanted oil into a powder that sets beautifully.

2. ParaDo Mini Nail Polishes

• - Colors: Four fun shades inspired by summer festival treats:

- RD15: Apple Candy – A luscious red reminiscent of sweet candy,
- BL18: Ramune – A sparkling mint blue with shimmering accents,
- BR13: Takoyaki – A warm brown with hints of blue and purple,
- BL19: Yo-Yo Fishing – A pale blue with a subtle reddish tint.

• - Size: 4.0ml each
• - Price: ¥400 (tax included: ¥440)
• - Launch Date: June 19 (available progressively)

The Mini Nail collection invites you to relish the joy of summer fairs with colors that echo the vibrant festivity found at each stall, embodying the heart of summer joy!

3. ParaDo Essence Rouge S

• - Limited Color: OR01 (Evening Goldfish)
• - Price: ¥900 (tax included: ¥990)
• - Launch Date: June 19 (available progressivly)

The Essence Rouge offers an astonishing 80% infusion of moisturizing ingredients, providing a richly pigmented hue while keeping lips nourished and hydrated. This liquid lipstick provides a captivating appearance that stays fresh for hours, capturing the warm orange-red tones of goldfish lit by the evening sun.

About ParaDo

Emerging from the concept of creating beauty experiences that go beyond expectations, ParaDo has become a go-to brand at 7-Eleven for affordable yet high-quality cosmetics. Its compact sizes make them ideal for on-the-go beauty. Along with foundations and lip products, the brand also boasts an array of nail and skin care items, catering to beauty enthusiasts. Visit the official ParaDo website for more details.

Final Words from the Team

As ParaDo launches its Summer Festival cosmetics, it's a tribute to the nostalgic beauty of traditional Japanese culture. The playful colors and designs reflect the excitement of summer outings and festivals, making it perfect for the lively season ahead. Don’t miss the chance to bring home these limited edition treasures from ParaDo!

Note: Availability may vary by store; prices are specified including 10% consumption tax. Some stores may not carry the entire range of products. For more details, check the official website.