Rice Platformer Launches ONI&Co. Tokyo Lab.
On September 25, 2025, Rice Platformer Corp. officially opened its first restaurant, ONI&Co. Tokyo Lab., in the initial district of Hatsudai, Tokyo. This exciting new venture aims to transform onigiri into a global fast-casual dining option. By combining traditional Japanese flavors with cutting-edge technology, the company is striving to make onigiri, a beloved comfort food, accessible and appealing to a worldwide audience.
Expanding the Onigiri Experience
As a specialist onigiri store, ONI&Co. is setting a new standard with its diverse menu that caters to both traditional tastes and modern culinary preferences. Guests can enjoy a variety of beautifully crafted onigiri options, ranging from classic recipes to seasonal specialties. Some standout offerings include:
- - Natural Red Salmon Onigiri: Grilled Alaska salmon paired with perilla leaves, showcasing a quintessential flavor combination.
- - Kishu Nanko Plum Onigiri: Made with fresh Kishu plums delivered directly from Wakayama, this traditional onigiri offers an authentic taste of Japan.
- - Grilled Tarako Butter Onigiri: A rich blend of fresh and grilled cod roe mixed with butter, providing a deep and savory flavor profile.
- - Shrimp Tempura Onigiri: A crispy shrimp tempura onigiri originating from Nagoya, highlighting the delight of texture and taste.
- - Shizuoka Eel Rice Onigiri: Featuring plump eel with Nara pickles, this variant exudes luxury and flavor.
In addition to its regular offerings, ONI&Co. will also provide seasonal dishes and bento options, further enhancing its menu variety.
The Essence of Quality Rice
One of the key ingredients in crafting ONI&Co.'s onigiri is the special cultivation rice called