Pixellot in Japan
2025-06-23 02:05:58

Pixellot Enhances Sales Strategy in Japan through Japan Sports Week 2025

Pixellot's Expansion Strategy in Japan



Pixellot Ltd., a global leader in AI-driven sports automatic filming and broadcasting solutions, is set to showcase its innovations at Japan Sports Week 2025, happening from June 25 to 27 at Tokyo Big Sight. This participation signifies Pixellot's commitment to reinforcing and expanding its business operations in the Japanese market.

With a presence in over 80 countries, Pixellot provides innovative video production solutions to schools, clubs, leagues, and broadcasters worldwide. The burgeoning demand for sports video content in Japan has prompted Pixellot to strengthen its partnerships with local entities while widening its sales channels across the country.

In addition to its automatic filming and broadcasting features, Pixellot offers valuable add-on services such as data analytics, performance statistics, and tailored highlight video creation for athletes. These offerings are designed to enhance the quality of training, boost engagement among teams and players, and ultimately improve performances both on and off the field.

Recognized as a frontrunner in AI sports video production, Pixellot has developed strategic alliances with significant industry players like PlayOn Sports in the U.S. and SportsEngine, a subsidiary of NBC Sports, which caters to youth sports digital services. The company is also collaborating with NTT, a leading tech firm in Japan, to deliver solutions that are scalable and cater to local needs.

These initiatives not only reflect Pixellot's commitment to accelerating digital transformation in sports across all levels but also highlight its dedication to pursuing innovation and convenience in sports broadcasting. The company aims to provide its high-quality video solutions to the sports scene in Japan comprehensively.

Further extending its reach, Pixellot seeks to promote its products and services among local users, contributing to the development of regional sports culture from grassroots levels to professional competitions.

Pixellot's Innovative AI Camera System


Utilizing patented unmanned multi-camera technology, Pixellot's AI Camera System significantly streamlines the video production workflow by automatically capturing and editing footage across the field. The automated highlight generation aligned with game progress ensures high-quality video production while keeping costs low.

The resultant videos are compatible with various platforms, including web, mobile, coaching tools, and VR applications, providing fans, players, and coaches with an intuitive and interactive viewing experience that allows easy clip creation and sharing.

At the Pixellot booth, visitors will discover how to enhance their video use and monetization efforts without incurring high production costs. During Japan Sports Week 2025, Pixellot aims to collaborate with a wider network of stakeholders to explore new possibilities in sports video broadcasting.

Highlighted Products at the Exhibition


Pixellot Air NXT


This latest AI auto-filming solution is designed to enhance the experience of coaches, players, fans, and families alike. Its portable and weather-resistant design, combined with advanced AI automation functions, enables professional-level video analysis tools to be introduced to leagues, clubs, and academies at exceptional cost performance. This system integrates the automatic filming, editing, broadcasting, and analysis of matches and practices, enhancing performance visibility, player development, and fan engagement significantly.

Pixellot Show S3


The Pixellot Show S3 camera system represents a next-generation model that breaks conventional norms by balancing high performance and cost-effectiveness. It offers a 50% resolution improvement over previous models, resulting in clearer and smoother footage. Its three 12-megapixel camera array provides comprehensive high-definition coverage. With a built-in lens heater, it ensures stable recording even in harsh weather or condensation-prone environments, supporting various video formats flexibly.

Maximizing the Value of Sports Videos with Pixellot's Value-Added Services (VASs)


Pixellot’s VASs include AI-generated highlights, multi-platform distribution, coaching and performance analysis tools, and automated advertising insertion benefits that create a comprehensive ecosystem to unleash the full potential of sports video content. Additionally, interactive features enabling viewers to create and share custom clips, alongside a secure cloud storage archive, significantly enhance engagement for all stakeholders, optimizing workflow efficiency.

Through the implementation of these VASs, Pixellot aims to establish a new standard for sports video utilization, accelerating its business expansion within the Japanese market.

Event Information: Japan Sports Week 2025


  • - Date: June 25-27, 2025, from 10:00 AM to 5:00 PM
  • - Location: Tokyo Big Sight, 3-11-1 Ariake, Koto, Tokyo
  • - Exhibition Area: Japan Sports Week
  • - Official Site: Japan Sports Week

About Pixellot


Founded in Israel in 2013, Pixellot Ltd. is the world leader in AI-driven sports video automatic capture and broadcasting solutions, implemented in over 40,000 competitive venues across more than 80 countries, successfully streaming over three million live matches. Today, Pixellot is automating the production of over 150,000 matches monthly while offering value-added services like data analysis, statistics, advertisement insertion, and highlight sharing capabilities to support sports organizations from professional to amateur levels.

  • - Company: Pixellot Ltd.
  • - Location: 11 Granit Street, Petach Tikva, Israel, 4951410
  • - Website: Pixellot


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