#United States #Curio Wellness #Viola #Pikesville

Curio Wellness Partners with Viola to Launch New Dispensary in Pikesville

In an exciting development for the Maryland cannabis market, Curio Wellness has announced the opening of its latest Far & Dotter dispensary in collaboration with Viola, a premium cannabis company founded by former NBA player Al Harrington. This new store, located at 1852 Reisterstown Rd, Pikesville, MD 21208, marks the third location Curio has established in Maryland, joining existing dispensaries in Timonium and Elkton. The grand opening celebration is set for April 17th, featuring a ribbon-cutting ceremony attended by key figures such as Harrington and Curio Wellness executives.

Curio Wellness is a recognized leader in health and wellness products, having established a reputation as a cGMP-certified cannabis company. The collaboration with Viola, a well-respected brand committed to equity in the cannabis industry, is seen as a significant move towards creating a more inclusive market environment. In a statement, Michael Bronfein, CEO of Curio Wellness, expressed his enthusiasm: "We're beyond excited to open our doors in Pikesville and expand Far & Dotter. This location is particularly meaningful for us as a family-led business from the community."

The partnership between Curio and Viola represents a shared vision of promoting wellness through education and access to quality cannabis products. Viola's founder, Al Harrington, articulated the essence of this collaboration, stating, "Seeing how cannabis helped my grandmother find relief changed everything for me." His drive for wellness has influenced the company's mission to ensure diverse communities have a stake in the cannabis industry.

Curio’s decision to expand into Pikesville aligns with its inclusive franchising model, which already saw the launch of its first Far & Dotter franchise in Mississippi. With plans for further expansion, including a rebranding of the Elkton dispensary to a Far & Dotter location and a new franchise opening in New Jersey, Curio Wellness continues to broaden its influence in the cannabis sector.

The new Pikesville dispensary promises not just a place to purchase premium cannabis products, but also aims to offer a personalized retail experience. This will include a diverse array of health and wellness products, spa services, and educational resources to empower consumers. The strong focus on community and customer engagement is a testament to Curio's mission of improving quality of life through cannabis.

This collaboration is particularly significant as it overcomes the complexities often associated with the cannabis industry’s regulatory framework. By demonstrating that equitable partnerships are possible, Curio and Viola are setting a precedent for future collaborations within the sector, particularly among Black and Brown communities.

As they prepare for the grand opening, Curio Wellness and Viola are confident that this new retail location will not only serve the community but also foster an environment that promotes inclusively-driven partnerships. The team at Curio is eager to bring Viola products to Maryland's consumers and enhance the accessibility of high-quality cannabis in the state.

In conclusion, the partnership between Curio Wellness and Viola showcases a meaningful commitment to community, wellness, and the advocacy of equitable opportunities within the cannabis industry. Both companies look forward to growing together and serving the residents of Pikesville and beyond.