Hisense to Showcase Human-Centric Display Innovations at CES 2026

Hisense, a renowned global brand in consumer electronics and home appliances, will make a significant impact at the upcoming CES 2026 with its theme "Innovating A Brighter Life." The company aims to redefine display technology through a human-centric approach, emphasizing the importance of user experience over mere tech innovations.

Hisense's vision is to create display solutions that enrich daily life by making screens easier on the eyes, more sustainable to use, and more emotionally engaging within the home environment. This commitment to user-centric design is at the heart of their participation in CES 2026, signaling a new era of display technologies that prioritize human interaction and wellbeing.

One of the highlights of Hisense's showcase will be the latest advancements in RGB MiniLED technology. This state-of-the-art development promises an unparalleled level of color performance while improving eye comfort and energy efficiency. As a pioneering manufacturer of RGB MiniLEDs, Hisense is fundamentally redefining the lighting engine from the ground up, propelling the industry into a new age of displays while pushing the boundaries of technology.

Beyond display innovations, Hisense will unveil its newest AI-supported home appliances and next-generation technical innovations, illustrating how intelligent and interconnected systems will shape the modern living landscape. These advancements reflect Hisense's holistic belief that a brighter life is fostered by an ecosystem tailored to genuine human needs rather than isolated products.

During CES, Hisense will prominently feature its slogan "Innovating A Brighter Life," which encapsulates the company's intent to demonstrate that the future of display technologies will be primarily designed with the user in mind. The advent of the RGB MiniLED will mark the beginning of a new standard in display excellence, centered around the individual's experience and interaction.

Event Details

- Press Conference Date and Time: January 5, 2026, at 10:00 PST
- Location: South Convention Center, South Seas Ballroom F, Las Vegas, NV
- Exhibition Dates: January 6-9, 2026
- Booth Number: 17704, Central Hall, Las Vegas Convention Center

Founded in 1969, Hisense has grown into a globally recognized leader in home appliances and consumer electronics, operating in over 160 countries. The company specializes in providing high-quality multimedia products, home appliances, and smart IT solutions. According to Omdia, Hisense is a world leader in the market for televisions over 100 inches in size from 2023 through Q3 2025. As an official sponsor of the FIFA World Cup 2026™, Hisense is committed to global sports partnerships to better connect with audiences worldwide.

For those attending CES 2026, Hisense's advancements promise to unveil a revolutionary approach to display technology that prioritizes the user experience, ushering in a new era of innovation and engagement in the consumer electronics space.