#Japan #Beyond #Chiba #World Fit #APF

BEYOND CUP 2025: A Unique Fit for Everyone

On November 1, 2025, the BEYOND personal gym hosted the much-anticipated BEYOND CUP 2025 at the Chiba City Cultural Center. Founded by World Fit Co., Ltd. and led by CEO Daiki Takagi, this event saw record-breaking participation, with around 350 entrants competing, a significant increase from last year’s 197 participants.

A Unique Fitness Contest Experience

This year marks the fourth installment of the BEYOND CUP, in collaboration with APF (Asia Physique Federation). What makes this event stand out is its inclusivity—open only to BEYOND gym members and trainers, it aims to foster a community spirit where participants cherish their fitness journeys, regardless of competition experience.

The BEYOND CUP emphasizes that everyone can embark on their transformation journey, and the organizers have taken deliberate steps to lower entry barriers. With comprehensive support from BEYOND trainers, whose expertise includes nutritional guidance, personalized training plans, and posing instruction, attendees are equipped to face their fitness challenges head on.

Participants had the option to enter various categories, including the newly expanded BEYOND-exclusive sections such as the Before & After division and the MY BEST category, encouraging a broader understanding of success beyond mere appearance.

A Celebration of Holistic Growth

One of the distinguishing features of the BEYOND CUP is its mission to enrich lives through fitness rather than solely focusing on competition. Far from just a platform for athletic prowess, the event aims to enhance the overall lifestyle of participants.

The enthusiastic participation this year is a testament to the event's growing reputation. Among the standout competitors was a male winner in the Before & After category from the Nagoya station branch, who transformed his body from 81.5 kg to 62.8 kg and reduced his body fat percentage from 26.2% to 8%. His heartfelt testimonial shared how the BEYOND community made his fitness journey enjoyable and rewarding.

BEYOND’s Vision: More Than Just Weight Loss

BEYOND’s philosophy transcends traditional gym experiences; it seeks to facilitate life-changing opportunities for its members. By engaging in wooden competitions like the BEYOND CUP where many first-timers participate, members discover the process of becoming a better version of themselves.

With a dedicated trainer guiding each competitor through their unique fitness journey—crafting meal plans, training routines, and posing techniques—participants are not just preparing for an event; they are evolving into empowered individuals ready to embrace new challenges.

The generous support and infrastructure provided by BEYOND create a nurturing environment where growth and success are collectively achieved.

Commitment to Future Growth

With future growth plans in place, BEYOND envisions training not merely as a goal, but as a vehicle for enriching lives, continuously broadening the horizons of fitness experiences. The brand is devoted to taking a holistic approach to fitness, ensuring that each member has the resources and community support necessary to realize their fullest potential.

Company Overview

Founded in April 2017, World Fit Co., Ltd. operates under the ideals of comprehensive fitness and lifestyle improvement. In addition to BEYOND, the company oversees initiatives like the Pilates studio Pilates KASANE, b-monster for dark boxing fanatics, and the athletic apparel brand CRONOS.

For press inquiries, media coverage is highly welcomed. Please reach out to our PR representative, Akasaka, at +81-3-5778-4167 or email to [email protected].