#Japan #Tokyo #Material Group #Spikes Asia #VOICE OF FOOD

Material Group Shines at Spikes Asia 2026

In a remarkable achievement, Material Group Corporation, based in Minato, Tokyo, received six awards, including a coveted Gold, at the prestigious Spikes Asia 2026. This renowned event celebrates creativity in the Asia-Pacific region and was held in Singapore. Among the award-winning projects, 'CHEER SIGNS' and 'VOICE OF FOOD' stood out, demonstrating the impactful work that the company is renowned for in the fields of corporate and marketing communications.

Overview of Awarded Projects

CHEER SIGNS

• - Project Title: CHEER SIGNS
• - Client: Tokyo Metropolitan Government
• - Advertising Agency: TBWA HAKUHODO
• - PR Firm: Material Group

Awards:

• - Gold: Design / Innovation
• - Silver: PR
• - Bronze: Entertainment

VOICE OF FOOD

• - Project Title: VOICE OF FOOD
• - Client: Ajinomoto
• - Advertising Agency: Dentsu
• - PR Firm: Material Group

Awards:

• - Silver: Audio & Radio
• - Bronze: Audio & Radio

These accomplishments not only highlight Material Group's commitment to excellence but also reflect the effectiveness of their strategic communication efforts.

About Spikes Asia

Spikes Asia is one of the largest advertising festivals in the Asia-Pacific region, held annually in Singapore to recognize and celebrate outstanding creativity in marketing and communications. This prestigious event brings together professionals from the industry to showcase their innovative work and exchange ideas. For more details, you can visit the official website: Spikes Asia.

About Material Group

Material Group is a brand-building company focused on enhancing corporate and product value through strategic storytelling. Their comprehensive services range from brand and promotion planning to content development, creative strategies, PR execution, crisis management, public affairs, lobbying, and digital marketing. They pride themselves on providing end-to-end solutions to their clients, ensuring that every aspect of communication is addressed with expertise.

Vision and Mission

The vision of Material Group is encapsulated in the phrase “Switch to Red,” which inspires passion for individuality, challenges conventional values, and ignites enthusiasm in the world. Their mission aims to maximize the potential of all unique personalities by building strong relationships with stakeholders and the broader community.

Additional Company Information

Material Group was founded on August 18, 2014, and operates from their headquarters at Ark Mori Building 35th Floor, 1-12-32 Akasaka, Minato, Tokyo. Under the leadership of CEO So Aozaki, the group aims to create meaningful communication strategies tailored to the specific needs of diverse businesses.

Subsidiaries

Material Group encompasses various subsidiary companies, each specializing in different aspects of marketing communication:

• - Material Inc. — Focuses on PR services related to marketing communication.
• - Rooms Inc. — Specializes in product placement and styling.
• - Candlewick Inc. — Handles PR, advertising, and consulting services.
• - Material Digital Inc. — Provides comprehensive support for digital marketing.
• - Bridge Inc. — Engages in internet advertising and SEO consultancy.
• - Connected Material Inc. — Operates the 'CLOUD PRESS ROOM.'
• - Material Links Inc. — Offers marketing support for social commerce and e-commerce.
• - Trepro Inc. — Focuses on social media marketing.

In conclusion, Material Group's outstanding performance at Spikes Asia 2026 underscores their position as a leader in the advertising industry and their dedication to delivering exceptional results for their clients.