Celebrating 33 Years of Mo-Mo-Paradise with a Final Event in Kabukicho

Mo-Mo-Paradise: A 33-Year Journey of Taste and Memories

Mo-Mo-Paradise, operated by Wondertable Inc., is set to bid farewell to its iconic Kabukicho main store on September 30, 2026, marking the end of an impressive 33-year legacy. To express gratitude to loyal customers, starting September 1, the restaurant is hosting a series of final events that invite guests to reminisce and indulge in delicious offerings that have defined its history.

A Culinary Revolution in Shinjuku

Mo-Mo-Paradise was born in 1993, in the heart of Shinjuku, as an innovative solution to revitalize a troubled business. Originally planned as a limited six-month operation, the restaurant introduced an extraordinary value with its all-you-can-eat shabu-shabu and sukiyaki for just 1,500 yen. The concept caught the attention of students and professionals alike, leading to an overwhelming response that spurred its growth into one of the leading brands in Japan.

The secret to its success lies in the dedication to providing “genuine, abundant food at a low price,” an ideal cherished by every patron whose “I want to come back” sentiments shaped the restaurant as we know it today.

Expanding Beyond Borders

Over the decades, Mo-Mo-Paradise has evolved from its roots in Kabukicho to broaden its horizons, establishing affiliates under the same name, as well as its sister brand, Nabezo. The 2000s saw international expansion into territories such as Taiwan, Thailand, China, Southeast Asia, and the United States. A significant renovation in 2016 transformed the Kabukicho location into a welcoming venue that embraced guests from across the globe. In 2020, the brand standardized its name to “Mo-Mo-Paradise,” aligning with the ethos of “More & More”, marking its evolution into a globally recognized entity. As of 2026, the brand proudly operates over 80 locations in eight regions worldwide, with the Kabukicho flagship remaining a symbolic link to the cherished memories of countless visitors.

A Heartfelt Farewell

As the business approaches its final operational month, the team at Mo-Mo-Paradise is committed to delivering the same exceptional service that has characterized its past. Until September 30, patrons are encouraged to partake in the two special events planned to commemorate the 33 years of shared experiences.

Event 1: A Month of Gratitude – “Ichi Go Ichi Nabe”

From September 1 to September 30, Mo-Mo-Paradise will offer exclusive courses designed just for Club Wonder members. Enjoy a premium tasting option where diners can sample rare beef varieties such as Saga, Kagoshima Black, and Iwate Short-Horn for 8,000 yen. Alternatively, the Classic course at 6,000 yen allows guests to savor both sukiyaki and shabu-shabu options made from domestic beef and pork. This final month offers a cherished opportunity to indulge in flavors that captured hearts for over three decades.

Event 2: Celebrating 33 Years – “33 Years of Thanks”

On September 22 and September 29, the restaurant will celebrate its birthday with a special event offering an all-you-can-eat course featuring domestic beef and Kumamoto’s Rindo pork for an exclusive price of 3,300 yen. The day intertwines the 33 years of delicious service and the significant number 3,300 for both events, making it a memorable occasion for all attendees.

A Convenient Dining Experience

Reservations for these events can be made through Club Wonder for free, where members enjoy a hassle-free booking process via smartphone and earn points redeemable for digital gift cards. This club also enhances the dining journey with various perks depending on visit frequency.

Overview of Mo-Mo-Paradise

Established as a specialist in shabu-shabu and sukiyaki, Mo-Mo-Paradise has grown to become an ambassador of Japanese culinary culture worldwide, embracing an extensive network of over 80 locations, ensuring the tastes of Shinjuku reach tables across the globe.

For more information on Mo-Mo-Paradise, visit the official website: Mo-Mo-Paradise.

Mo-Mo-Paradise reflects its dedication through the final event in Kabukicho, which isn't just a farewell but a celebration of memories, flavors, and community bond built over these 33 years. Don't miss this last chance to indulge in a cherished dining tradition and create lasting memories on the cusp of a new chapter.