#Japan #Tokyo #Perfect Corporation #Fin2Day #AI AR Technology

Perfect Corporation and Fin2Day: Pioneering Facial Impression Research with AI and AR

Perfect Corporation has made significant strides in the realm of facial impression evaluation by providing cutting-edge AI and AR simulation technology to Fin2Day. This collaboration enables the detection of facial features and simulates changes, thereby supporting the development of new methods for evaluating facial impressions. The findings of this collaborative research were presented by Fin2Day at two key events: the 27th Conference of the Japanese Society of Kansei Engineering held from September 17 to 19, 2025, and the 30th Japanese Face Society Conference on November 1 to 2, 2025, both taking place in Tokyo.

Overview of AI and AR Technology Provided by Perfect Corporation

As a leader in the beauty and technology space, Perfect Corporation contributed the following advanced technologies to enhance facial impression research:

• - AI Facial Analysis: This tool analyzes various facial features and colors, providing detailed insights into individual characteristics.
• - AR Beauty Simulation: Users can freely modify key facial parts, including eyes, nose, mouth, and eyebrows, allowing for a tailored approach to beauty assessment.
• - Virtual Makeup: This simulation replicates color and texture, offering a realistic virtual makeup experience.

Insights from Junshin Isozaki, Head of Japan Operations at Perfect Corporation

Junshin Isozaki expressed pride in the partnership, stating, “We are truly honored that Fin2Day has utilized our AI and AR technology for their impression studies. Visualizing the 'ideal image' that consumers find hard to articulate through intuitive operations is a crucial step in promoting personal expression and choices. We will continue to develop experiences that resonate with diverse values through our technology.”

About Perfect Corporation

Founded in 2015, Perfect Corporation is dedicated to enhancing consumer beauty experiences through innovative technology. The company offers AI skin analysis, virtual fittings, and personalization services for cosmetics and fashion brands, retail stores, salons, and clinics. Promoting its powerful technology called 'Beautiful AI,' Perfect Corporation operates across multiple continents, including Japan, North America, Europe, China, Taiwan, and India, providing services in over 60 countries as of 2025.

By merging beauty with technology, Perfect Corporation has built a platform that connects consumers and brands in unprecedented ways, catering to over 700 brands and facilitating more than 10 billion virtual try-on experiences for over 800,000 cosmetic items each year. Additionally, the digital transformation driven by virtual try-ons supports sustainable initiatives in the beauty industry, aiding in the reduction of plastic use and CO2 emissions, contributing to a more enjoyable and livable society.

This collaboration between Perfect Corporation and Fin2Day represents a significant advancement in the field, emphasizing the value of integrating technology with human perception of beauty. As the world continues to evolve in the realm of technology and consumer expectations, partnerships like these will play a crucial role in fostering innovation and addressing the complexities of modern beauty standards.