Pacaso Teams Up with Fredrik Eklund to Revolutionize Luxury Co-Ownership Models

Revolutionizing Luxury Co-Ownership with Pacaso and Fredrik Eklund

Pacaso, the innovative platform redefining second-home ownership, has announced an exciting collaboration with renowned real estate agent Fredrik Eklund. Known for his greatly influential presence in the luxury real estate market and as a star on Bravo's popular shows Million Dollar Listing New York and Million Dollar Listing Los Angeles, Eklund's partnership with Pacaso aims to bring a fresh perspective on co-ownership opportunities to discerning buyers seeking luxury vacation homes.

Established in 2020, Pacaso specializes in making luxury real estate accessible to high-net-worth individuals by offering tech-enabled co-ownership of vacation homes. This cooperation aligns perfectly with Eklund's established reputation of providing clients with exceptional properties and experiences. By merging Pacaso’s innovative co-ownership model with Eklund's extensive real estate network, the partnership seeks to make owning a second home a more flexible and convenient option for luxury buyers.

The partnership will empower Eklund to introduce qualified buyers to a sophisticated model for co-owning homes in some of the globe's most coveted destinations such as Miami, New York, London, and Paris. The goal is to shift buyer perceptions regarding second-home ownership, encouraging a smarter investment that circumvents traditional burdens associated with full-time ownership.

Insights from Fredrik Eklund
Eklund acknowledges the evolving trends within the luxury real estate sector, noting a significant demand among high-net-worth individuals for beautiful residences that do not necessitate permanent commitment. In his words, "Pacaso is solving a clear market need I’ve witnessed for decades — people seek compelling homes in extraordinary locations without the ties of full ownership. Their approach is not only intelligent but elegantly fits the profile of modern luxury buyers."

In terms of practical engagement, the partnership is set to feature several speaking engagements, tours of Pacaso’s properties around the world, and an exclusive dinner series co-hosted by Eklund to facilitate direct conversations between top real estate agents and potential buyers. This initiative will not only enhance Pacaso's visibility in luxury real estate but will also stimulate discussions on the future landscape of co-ownership in this elite sector.

A Commitment to Excellence
Austin Allison, Pacaso’s co-founder and CEO, expressed enthusiasm about the collaboration, stating, "Fredrik has cultivated one of the most respected brands in luxury real estate. His views regarding investment and lifestyle resonate closely with Pacaso’s mission. Together, we are dedicated to expanding opportunities for exceptional properties while alleviating the friction typically associated with owning a second home.”

Both Pacaso and Eklund aim to redefine the owning experience, catering to the needs of today’s affluent buyers. With an emphasis on quality customer experiences and industry-leading innovations, they are set to reshape perceptions around co-ownership, drawing in clients with their streamlined and personalized approach to second-home ownership.
In addition to real estate, Fredrik’s Eklund|Gomes Team showcases a massive success footprint, amassing over $28 billion in residential sales and closing more than $4 billion annually. This combination of expertise and market reach sets the stage for a groundbreaking evolution in luxury real estate and could potentially lay the foundation for future partnerships within the sector.

Conclusion
The collaboration between Pacaso and Fredrik Eklund marks a new chapter in luxury vacation homes, promising to deliver an innovative, efficient, and inclusive approach for affluent buyers. This partnership reflects a significant shift in how high-net-worth individuals will approach second-home ownership—leading to more sustainable and manageable investments in luxury real estate.