Redesigning Marketing with AI: Key Decisions for Executives in 2024

On February 19, 2024, WACUL will host an insightful online conference titled "Redesigning Marketing with AI: Key Decisions Needed for Marketing Leaders". This event aims to equip marketing executives with the necessary insights and decision-making skills for leveraging artificial intelligence within their marketing strategies.

The digital landscape is evolving rapidly, with generative AI technologies redefining how we approach marketing. WACUL's mission is to provide continuous support for seamless marketing digital transformation (DX) while centering around data and insights. This conference addresses the urgent question: How do we redesign marketing with AI as the foundational element?

This pivotal moment in marketing requires a shift from merely selecting tools and individual strategies to a comprehensive redesign of the entire marketing framework, built around AI capabilities. WACUL’s conference is not just about discussing new tools; it’s an invitation for marketing professionals to step back, reassess their strategies, and rethink their operational models to align with the AI-driven market.

Key Details of the Conference

- Date and Time: February 19, 2024, from 11:00 AM to 3:00 PM (JST)
- Speaker Timing: WACUL will present from 11:05 AM to 11:45 AM on the same day.
- Featured Speaker: Toshinari Ichinose, Director of Marketing and Advertising Group, WACUL.

Toshinari Ichinose, with a wealth of experience, will discuss the intricacies of strategic decision-making needed for transitioning into the AI era in marketing. With a professional background that includes over a decade in digital advertising, he joined WACUL to enhance clients' advertising success through analytical insights.

Why Attend?

In today's rapidly advancing digital environment, businesses cannot afford to fall behind. The discussions will focus on three crucial perspectives: strategy, execution, and talent. Participants will gain deeper insights into how AI can facilitate a paradigm shift in their marketing approaches, adapt to new challenges, and craft effective strategies for the future.

WACUL's strength lies in their ability to integrate both strategic planning and implementation through data and knowledge. Their AI Analyst series has already been adopted by 40,000 websites, enabling 12,000+ initiatives and performance evaluations. This robust foundation allows WACUL to offer clients tailored recommendations that maximize marketing effectiveness.

How to Participate

The conference is completely free for all attendees and will be held online, making it accessible to marketing professionals regardless of their location. Interested individuals can register for the event through the following link:
Register Here

WACUL’s Commitment to Marketing Excellence

Founded in 2010, WACUL has transformed into a leader in marketing DX, combining cutting-edge data analytics with actionable insights. Their offerings, including the automated PDCA tool for marketing—AI Analyst, are designed to help businesses achieve significant efficiency gains and better outcomes.

As the digital marketing landscape continues to evolve at a breakneck pace, understanding the insights provided through artificial intelligence will be crucial in enabling organizations to thrive. Attending this conference promises to provide invaluable tools and perspectives necessary for effective marketing in an AI-centric world. Don’t miss the opportunity to reshape your marketing strategy for the future!