Hisense to Lead Human-Centric Display Innovation at CES 2026

Hisense to Set the Standard in Human-Centric Display Technology at CES 2026

At the upcoming CES 2026 in Las Vegas, Hisense, a leading name in consumer electronics and home appliances, will highlight its commitment to innovation with the global theme "Innovating A Brighter Life". This initiative is part of a larger vision that places human needs at the center of display technology advancement.

Hisense recognizes that the future of screen technology is not just about the devices themselves, but about how they can enhance the quality of everyday life. By focusing on creating displays that are easier on the eyes, more sustainable, and more emotionally engaging, Hisense is taking a significant step toward redefining user experience in home environments.

One of the key features of Hisense's presentation will be its groundbreaking RGB MiniLED technology. This cutting-edge advancement promises to significantly improve color accuracy, eye comfort, and energy efficiency—pushing the boundaries of what is currently possible in display technology. As the original developer of RGB MiniLED, Hisense is once again setting trends in the industry, illustrating its ability to innovate and lead.

In addition to display technologies, Hisense will showcase its latest range of smart home devices powered by artificial intelligence, together with next-generation engineering innovations. These products are designed to integrate seamlessly into the connected home ecosystem, illustrating Hisense's belief that achieving a better quality of life is best accomplished through a comprehensive ecosystem tailored to meet real human needs.

By presenting these innovations under the theme "Innovating A Brighter Life," Hisense aims to demonstrate that the future of displays is all about people. Visitors at CES will witness firsthand how RGB MiniLED technology will help mark the beginning of a new era in display excellence—one that prioritizes user experience and satisfaction.

Event Details

The press conference will take place on January 5, 2026, at 10:00 AM PST at the South Convention Center, South Seas Ballroom F, Las Vegas, Nevada. Those attending CES can also visit Hisense's booth (#17704) from January 6 to 9, 2026, at the Las Vegas Convention Center.

Since its establishment in 1969, Hisense has been a dominant player in the global market for consumer electronics, with operations in over 160 countries. The brand has gained recognition for its top-tier multimedia products and smart IT solutions, maintaining its rank as a leader in the segment of 100-inch TVs and larger, according to market research firm Omdia (2023 - Q3 2025). Furthermore, Hisense is proud to be the official partner of the FIFA World Cup 2026™, aligning its brand with the world of sports to connect with audiences globally.

As CES 2026 approaches, the excitement grows around Hisense’s commitment to bringing human-centric innovation to the forefront of technology, ensuring that its offerings enrich and simplify the lives of consumers worldwide.