Bybit EU Launches New Stablecoin Campaigns to Enhance Access to USDC and EURC in Europe

Bybit EU Expands Access to USDC and EURC Through New Stablecoin Campaigns

Bybit EU, the European division of Bybit and licensed by the Markets in Crypto-Assets Regulation (MiCAR), has set forth exciting new initiatives aimed at broadening access to stablecoins such as USDC and EURC. This effort, officially launched on February 2, 2026, is centered around promoting responsible financial behaviors among users within the EU.

Located in Vienna, Bybit EU is committed to creating opportunities for users across Europe to engage with digital assets in a compliant and thoughtful manner. By offering products centered on stablecoins, the company seeks to foster a culture of consistent saving and informed investment practices. The focal point of this initiative is to transform user engagement from speculative trading towards developing sound, long-term financial habits.

The Earn programs introduced feature 10-day and 30-day fixed earning products on USDC, offering competitive annual interest rates of 20% and 16% respectively. Additionally, Bybit EU has rolled out a cross-yield option for EURC-USDC over a 30-day period with an attractive 15% APR. These initiatives are designed not only to incentivize but also to educate users on prudent saving methods, encouraging them to set defined financial goals, build a stability cushion, and plan for future investments.

Mazurka Zeng, Co-CEO of Bybit EU, expressed, "By integrating USDC and EURC, we are expanding access to regulated services while advocating for responsible and thoughtful engagement in the crypto market. Our Earn products are a pivotal part of our commitment to enhancing financial literacy and encouraging long-term participation on the regulated European markets.”

The introduction of stablecoins is a significant development for Bybit EU, as it aligns with their focus on practical applications of crypto-assets while ensuring adherence to European Union regulations. The usage of USDC and EURC not only fosters easier transactions but also enhances user engagement through the regulation-compliant environment.

Alongside the launch of these Earn programs, Bybit EU has initiated the **