#United States #Asheville #Hurricane Helene #Signature Wealth

Introduction to the 'Unite for Impact' Conference

In a spirited demonstration of community support and resilience, Signature Wealth Group (SWG) hosted its annual conference, "Unite for Impact," in Asheville, North Carolina, bringing together 90 team members from North Carolina, South Carolina, and Kentucky. This year's conference was particularly meaningful as it coincided with the one-year anniversary of Hurricane Helene, a natural disaster that had a significant impact on the region. The event took place on September 25, 2025, at The Restoration Hotel, a venue that mirrors Asheville’s revival spirit.

Honoring Resilience

The theme of the conference, "Unite for Impact," aligned seamlessly with SWG's philanthropic initiative, Signature Cares. It not only honored the resilience of Asheville's community post-Hurricane Helene but also contextualized the gathering within the ongoing recovery efforts of Western North Carolina. The choice of Asheville as a venue was especially significant for Sherry Holley, Senior Wealth Advisor and President of Gratz Park Private Wealth, as she had expanded her practice into the city earlier in 2024 through the acquisition of Webb Investment Services. Holley's connections to Asheville became a focal point of the conference, symbolizing the blend of community and professional growth.

Holley remarked, "This remarkable event helped our local team grow through giving back," reflecting the essential spirit of collaboration that the conference sought to uphold. Notably, volunteers collaborated with RiverLink, a local nonprofit, on environmental initiatives, further reinforcing the conference’s commitment to community engagement.

Volunteer Efforts and Community Impact

Unlike typical conferences that may dwell on lengthy presentations, UNITE 2025 emphasized practical engagement. Volunteer activities with RiverLink included hands-on efforts to remove invasive vegetation around essential river habitats, showcasing a commitment to local environmental survival and restoration. This choice not only fostered teamwork but also left a lasting impact on the area’s biodiversity.

Moreover, attendees were encouraged to immerse themselves in local culture by exploring Asheville’s River Arts District and downtown area. They engaged with local artists and boutiques, contributing to the city’s economy while experiencing its vibrant culture firsthand. The conference dining experiences highlighted Asheville’s culinary scene, with meals provided by locally-owned venues like The Draftsman, The Market Place, and Hi-Wire Brewing, each catering to the event with carefully curated local flavors.

Celebrating Local Businesses

SWG consciously sourced all conference materials from Asheville businesses, emphasizing the importance of supporting local enterprises. Each attendee received custom duffel bags filled with conference souvenirs such as camping mugs and shirts, printed by Asheville Printing Company. Additionally, local goodies from Gourmet Chip Company and Devil's Foot Brewery brought a taste of the area to the attendees, further solidifying the conference's roots in its host community.

The branding of the event also paid homage to Asheville's history. A vintage postcard from 1951, discovered online, inspired the logo and other memorabilia, ingeniously recreating a piece of Asheville's past for attendees to cherish.

Bobbie Adkins, Chief Marketing Officer of SWG, expressed pride in the conference’s local ties, stating, "From the moment we decided to bring UNITE to Asheville, we were determined to make sure every choice... was rooted in the community and contributed to the local economy." This articulated mission underscored the philosophy of SWG, reinforcing its ongoing commitment to community involvement.

Conclusion

As Signature Wealth Group continues to expand throughout the Southeastern United States, the UNITE conference serves as a reminder of its commitment to fostering impactful connections both with clients and within the communities where its advisors live and work. This year’s event in Asheville was not only a celebration of collaboration and recovery but also a definitive step towards intertwining professional relationships with a deep-rooted commitment to community well-being. As the company moves forward, the memories and impacts created during this conference will undoubtedly resonate in the hearts of all who attended, proving that together, great change can happen.