Authenticom Group's Acquisition of iSKY's Automotive Experience Division Enhances CX Solutions
Authenticom Group Acquires iSKY's Automotive Experience Division
In a major development in the automotive technology landscape, Authenticom Group of Companies has successfully acquired nearly all assets of iSKY's Automotive Experience Division from ibex. This acquisition includes the renowned RefleCX™ platform, which is instrumental in enhancing customer experience and engagement. This strategic move is designed to broaden Authenticom's capabilities in delivering comprehensive data and customer experience (CX) solutions within the automotive sector.
Significance of the Acquisition
This acquisition is a decisive step for Authenticom Group as it aims to redefine customer engagement strategies across the automotive industry. By integrating iSKY's innovative solutions, which have already proven effective in improving customer experiences for leading automotive brands, Authenticom is well-positioned to transform how brands interact with their customers. The RefleCX platform is known for its ability to capture real-time customer sentiment and feedback, offering automotive manufacturers and their dealer networks the tools they need to make data-driven improvements and foster greater loyalty.
Creating a Full-Stack Connectivity Solution
With this acquisition, Authenticom is establishing itself as a pioneer in creating a full-stack CX and connectivity platform for the automotive industry. Jason Tryfon, the Global CEO of Authenticom, emphasized the importance of this integration by saying, "By combining data, connectivity, and customer experience management under one umbrella, we're creating the industry's first full-stack CX and connectivity platform daily. This is not just about expanding our service offerings; we are reshaping the future of customer interactions in the automotive space."
This unification of various capabilities means that Authenticom will now offer a seamless platform that not only connects data but also translates it into actionable insights. This system will empower OEMs (Original Equipment Manufacturers) and their dealers to understand customer preferences better, respond in real-time, and continuously enhance every interaction.
The Future of Customer Experience in Automotive
The relevance of real-time customer feedback today's market cannot be understated. As customers increasingly demand personalized and responsive service, platforms like RefleCX will be crucial. They allow for immediate adjustment and engagement based on customer input, thus significantly enhancing the customer journey.
An excited Tryfon remarked, "We are building a platform that translates raw data into real-time action, creating experiences that are more connected, more predictive, and more human. This acquisition allows us to not just keep pace with industry changes, but to drive them."
Benefits to ibex and Customers
For ibex, this transaction enables a sharper focus on advancing their next generation AI-driven customer experience solutions. CEO Bob Dechant noted the importance of this shift, stating, "We are proud of the innovation that iSKY has introduced to the market, and with Authenticom at the helm, we are confident that RefleCX will continue to evolve effectively." This transition allows ibex to reallocate resources toward developing technologies that enhance customer communications and interactions, further solidifying its role in the modern customer experience landscape.
About Authenticom Group
Authenticom Group comprises a family of leading firms focused on revolutionizing data flows within the global automotive industry. Their unified platform, DealerVault®, supports over 12,500 dealerships, ensuring that data hygiene and sharing is both secure and efficient. Meanwhile, their Motive Retail offers standardized API connectivity across various dealership management systems, helping connect dealers and OEMs with essential information.
In conclusion, Authenticom's acquisition of iSKY's Automotive Experience Division is set to create a profound impact on the automotive industry, targeting better customer engagement through innovative technologies. As the sector evolves, this integrated approach will likely lead the way toward creating richer, more effective customer experiences, setting new benchmarks for customer satisfaction in the automotive arena.