Launch of High-End Women's Fashion Brand Yoshinori Miyazaki by Renowned Designer

Introduction to Yoshinori Miyazaki

The highly distinguished designer Yoshinori Miyazaki, known for his work with the prestigious fashion house Hanae Mori, is set to launch his new ladies' brand, yoshinori miyazaki. Scheduled to debut with the 2025 Autumn/Winter collection, this brand promises to provide elegant and timeless designs that celebrate both classic and modern aesthetics. The official teaser page will go live on September 9, 2025, on the website yoshinorimiyazaki.com, with the full online shop opening one week later, on September 16, 2025.

Vision and Product Offering

The yoshinori miyazaki brand is committed to upholding Japan’s rich tradition of high-end fashion while also looking toward the future. The collections will prominently feature meticulously crafted garments made from high-quality Japanese fabrics, adhering to the standards of sophistication that discerning women appreciate. The lineup includes a wide range of items ideal for various occasions—business, parties, and everyday chic, making it versatile for any stylish woman's wardrobe.

The initial offerings will include jackets, outerwear, dresses, pants, skirts, jumpsuits, suits, tops, and bags, all designed with an emphasis on quality and elegance. With a focus on perfecting the relationship between fabric, design, and the female form, each piece aims to enhance the beauty of the wearer.

Upcoming Pop-Up Shop

To further engage with customers, a limited-time pop-up shop will be established in a department store in Tokyo from September 16, 2025. This will be a unique opportunity for customers to experience the brand firsthand and make purchases of ready-to-wear items or place reservations. Specific details about the pop-up will be revealed closer to the opening date.

Designer Background: Yoshinori Miyazaki

Yoshinori Miyazaki hails from Okazaki City in Aichi Prefecture and graduated from Waseda University. His academic background in philosophy and sociology spurred an interest in the relationship between fashion and societal trends, leading him to pursue a degree in apparel design at Bunka Fashion College. His accolades include numerous awards in fashion design competitions, achieving prominence in the industry by winning accolades early in his career.

After graduating, he began his journey at Hanae Mori, where he honed his skills in luxury women’s wear design. His experience at this iconic fashion house allowed him to combine haute couture techniques with a deep understanding of craftsmanship. Subsequently, he developed casual brand offerings at Rope Picnic before establishing his own high-end medical fashion brand, Repius. In 2020, he introduced the bespoke dress brand adorned with personal touches, which has evolved into the upcoming ready-to-wear high-end women’s collection.