#Japan #Tokyo #Gaiax #Tomorrow I Will Try My Best #CREAVE

Virtual Short Drama Phenomenon: 'Tomorrow I Will Try My Best'

In just three months since its launch, the virtual short drama account titled "Tomorrow I Will Try My Best" has achieved remarkable success by accumulating an impressive 100 million views and garnering 100,000 followers across its social media platforms. Managed by CREAVE, a subsidiary of Gaiax, this innovative project exemplifies a new wave in entertainment, capturing the attention of viewers worldwide.

Concept and Execution

The premise of the virtual short drama follows a protagonist whose studious high school days take a turn when he finds himself struggling to fit into an elite Tokyo private school after not qualifying for his desired national school. The stories explore themes of youth, love, and school life, capturing the insecurities and joys of adolescence. This relatable narrative resonates deeply with Generation Z, the primary target audience.

CREAVE has ingeniously integrated product placement into the storyline, crafting an authentic promotional experience that feels organic rather than forced. By embedding brands seamlessly into the drama, they manage to promote products without the traditional intrusive advertising formats, achieving a more engaging viewer interaction.

Audience Engagement and Growth Strategy

CREAVE believes that the strength of intellectual properties (IP) is determined by the equation of recognition multiplied by the number of core fans. As such, their strategy incorporates a multi-platform approach that includes both TikTok and YouTube to strengthen brand loyalty and viewer engagement. With TikTok driving initial interest and YouTube facilitating deeper integration through longer content, CREAVE aims to transition casual viewers into dedicated fans.

In the future, CREAVE will leverage the popularity of VSDs (Vertical Short Dramas) to continue expanding their reach. The plan will involve creating unique accounts and tailoring stories specifically for corporate partners to enhance their marketing efforts.

Upcoming Projects and Opportunities

As the virtual short drama landscape evolves, CREAVE has announced a new project centered around the daily lives of working professionals. The launch is set for July, and to recruit talent for this new narrative, they are hosting auditions. Interested participants can find further details through the provided link. This move underscores CREAVE's commitment to expanding their creative portfolio and addressing diverse audience interests.

In line with their business objectives, CREAVE has already been collaborating with over 300 companies to provide robust marketing support through their short drama expertise. By employing techniques such as product placements, they ensure that brand promotion aligns naturally with storytelling, thus enhancing product visibility without alienating the audience.

About CREAVE and Gaiax

CREAVE operates under a mission of fostering connections that evoke warmth and engagement. They have successfully partnered with a multitude of brands ranging across cosmetics, food, home goods, and electronics, establishing themselves as leading figures in the SNS marketing landscape.

Moreover, Gaiax, the parent company, boasts a rich history since its establishment in 1999, focusing on a range of services from social media to blockchain initiatives. Together, they aim to revolutionize how brands engage with audiences through meaningful content.

For more information about the thriving "Tomorrow I Will Try My Best" and its latest updates, be sure to follow its official {

TikTok ,
Instagram ,
YouTube .

Stay tuned as this virtual short drama continues to evolve and captivate audiences worldwide!