Avianca Deepens Roots in Florida with Major Miami FC Support Deal

Avianca has officially announced its sponsorship of Miami FC, signaling a strong commitment to sports and community engagement in Florida. This partnership not only features the Avianca logo on Miami FC's official kits but also renames the popular Fútbol305® Zone to the "Avianca Fútbol305® Zone.", ensuring that fans have extraordinary access to their favorite players.

With over 400 weekly flights from Florida, Avianca plays an essential role in connecting the U.S. and Latin America. In 2025, the airline highlighted its importance in the region by transporting upwards of 4.9 million passengers, showcasing a growth of over 6% from the previous year. Rolando Damas, Avianca's director of sales for North America and Europe, acknowledged Miami as a strategic market that fosters connections between diverse cultures and communities.

By getting involved with Miami FC, Avianca aims to reinforce its presence in the incredibly multicultural city of Miami while supporting the growth of soccer in the region. In a statement, Nathan Krum, Miami FC's head of marketing revenue, noted the excitement surrounding this partnership. They emphasized a shared vision for connecting with communities and ensuring accessibility to sports initiatives, particularly now as Miami FC embarks on their plans for building a new stadium and training center in South Miami-Dade.

This partnership marks a pivotal moment for Miami FC as it looks forward to the construction of a $400 million complex, enhancing its capabilities and positioning in the competitive landscape of sports in North America. Avianca’s robust strategies for community involvement through sports represent a tangible embodiment of its commitment to the region—a goal that aligns perfectly with Miami FC’s aspirations.

Avianca’s aviation operations, covering over 155 routes and 700 daily flights, make it a key player in connecting Miami to major destinations in Colombia, Ecuador, and Central America. As both organizations enter this partnership, they highlight the potential endless opportunities for fans and travelers alike, combining travel and sports entertainment seamlessly.

Soccer serves as a unifying platform, bridging diverse communities together. Avianca recognizes this opportunity to tap into the passion surrounding soccer as it solidifies its foothold within the sports framework, linking millions of fans across borders. With ongoing efforts to foster cultural ties between the Americas, Avianca’s sponsorship is designed to not only benefit the airline but the communities and fans it serves.

For those interested in experiencing the thrill of soccer and connecting with diverse cultures, this partnership with Miami FC signifies a remarkable step forward. By joining forces with such a dynamic soccer club, Avianca reinforces its commitment to community, sports, and the extraordinary connections built within and through aviation. This new chapter for Avianca and Miami FC promises an exciting future filled with engagement, access, and exceptional experiences for all soccer fans and travelers in the region.

In summary, Avianca’s collaboration with Miami FC extends beyond mere sponsorship—it encapsulates a shared vision for fostering community spirit, enhancing sports experiences, and strengthening cultural ties. As fans look forward to the upcoming season adorned with aviary colors, they can anticipate a vibrant connection that unites them not only with their favorite soccer players but also with the heart of Miami’s diverse community. This partnership signifies much more than sports; it’s an enduring commitment to the extraordinary that Avianca has promised for over a century.