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Cool Japan DX Summit 2025 - Engage with Future Trends

The much-anticipated Cool Japan DX Summit 2025 is just around the corner, taking place on November 21, 2025, from 10:20 AM to 6:35 PM at the prestigious TODA HALL & CONFERENCE TOKYO in Chuo, Tokyo. This summit, organized by the Cool Japan DX Summit Executive Committee and managed by Vpon, aims to highlight the vital intersection of Japanese heritage, culture, and digital transformation.

Purpose of the Summit

With over 4,500 participants in the past, this event is recognized as one of Japan’s largest gatherings focusing on the integration of Cool Japan and digital transformation. The summit serves as a platform for industry leaders, stakeholders, and researchers to share insights, challenges, and innovative strategies that empower organizations to expand into global markets. It encourages collaboration across sectors, transforming ideas into actionable initiatives for enhancing the charm of Japan worldwide.

Event Details

• - Date: November 21, 2025 (Friday)
• - Time: 10:20 AM - 6:35 PM (Doors open at 9:30 AM)
• - Format: In-person event (followed by an online session at a later date)
• - Location: TODA HALL & CONFERENCE TOKYO, Chuo, Tokyo
• - Organizer: Cool Japan DX Summit Executive Committee
• - Management: Vpon
• - Registration: Register Here

Program Highlights

1. Opening Message (10:20 AM - 10:30 AM): A welcoming note from the organizer, Yoshitaka Shinohara, introducing the vision of the summit.
2. Opening Talk (10:30 AM - 11:20 AM): “Energizing the World with Japan’s Charms: The New Value Creation Challenged by Nippon Corporation” — exploring new designs in culture and economy.
3. Session 1 (11:25 AM - 12:15 PM): “The Intersection of Japan’s Allure and Business” — an engaging discussion on how elements like food, content, music, and fashion can create appealing synergies.
4. Session 2 (12:25 PM - 1:15 PM): “New Trends in Inbound Tourism Driven by Cool Japan” — examining how global exposure enhances regional economies.
5. Networking Lunch (1:15 PM - 2:15 PM): Attendees are invited to enjoy light snacks while networking with fellow participants.
6. Session 3 (2:15 PM - 3:05 PM): “The Era of Planetary Cool Japan” — insight into evolving from local to global relevance.
7. Session 4 (3:15 PM - 4:05 PM): “Upgrading Nippon’s Marketing Power” — a practical look at marketing strategies for the Nippon Corporation.
8. Session 5 (4:15 PM - 5:05 PM): “Cognitive × Cool Japan: Resonance in the AI Era” — a session titled about merging real and virtual cultural experiences.
9. Session 6 (5:15 PM - 6:05 PM): “COOL EDO BODY: Walking, Fermenting, Living” — practical insights into Japanese health and wellness through Edo-period wisdom.

What You Will Gain from Participation

• - Cutting-edge Trends & Strategies: Attendees will learn about emerging trends, such as maximizing regional revenue through high-value inbound tourism in the post-2025 landscape and the implications of AI on Japan’s cultural promotion.
• - Innovative Ideas through Inter-industry Collaboration: The summit will facilitate exchange between diverse sectors, generating collaborative ideas that wouldn’t typically emerge in one-dimensional spaces.
• - Valuable Networking Opportunities: Participants can meet stakeholders from various sectors, enhancing potential partnerships and collaborative ventures in a dynamic environment.

Who Should Attend?

This summit is ideal for:

• - Organizations and municipalities engaged in Cool Japan initiatives
• - Those looking to enhance inbound tourism or international trade
• - Leaders and marketers eager for digital transformation
• - Entrepreneurs interested in utilizing Japanese culture for innovative projects
• - Anyone seeking inter-industry collaborations

About Vpon

Vpon is a pioneering cross-border digital transformation (DX) enterprise in Asia, renowned for driving business growth with its unique AI technology and data analytics capabilities. The Japanese branch is committed to boosting Japan's global presence through digital marketing solutions, having partnered with over 200 municipalities and private companies.

For more information about the Cool Japan DX Summit 2025, visit the official website or the Vpon homepage.