Celebrating Two Decades of Gaming Excellence: ASUS ROG Unveils Next-Gen Innovations at CES 2026

Introduction

At CES 2026, ASUS Republic of Gamers (ROG) celebrated its impressive 20-year journey of gaming excellence with a virtual event named "Dare to Innovate". This milestone not only highlights two decades of trailblazing innovation but also showcases the brand's unwavering commitment to enhancing gaming experiences worldwide. ROG's latest advancements span across diverse gaming platforms and highlight visionary collaborations, setting the stage for the next generation of gaming.

A Legacy of Innovation

Over the past two decades, ASUS ROG has etched its legacy through bold experimentation and cutting-edge engineering. The brand's evolution can be traced back to its groundbreaking introduction of the Crosshair motherboard in 2006, which set new standards for reliability and performance. The focus on "For Those Who Dare" has been at the heart of ROG's ethos, pushing the limits of what gaming hardware can accomplish.

This year's showcase at CES reflects on this legacy while unveiling new heights of creativity and innovation. ROG's diverse product range, including laptops, desktops, motherboards, and peripherals, is engineered with world-first features that enhance both performance and immersion for gamers.

Groundbreaking Technologies

The latest ROG product lineup includes high-performance devices that cater to both gamers and creators. The Zephyrus series exemplifies ultraportability combined with performance, perfectly catering to those who seek power on the go. Notably, the ROG Zephyrus G14 and G16 models feature next-gen Intel processors, stunning HDR displays, and significant AI enhancements that allow for on-device acceleration, catering to gaming and creative needs alike.

Among the highlights is the Zephyrus Duo 16, which raises the bar for dual-screen gaming laptops, featuring two powerful 3K displays that enable superb multitasking and immersion. This model, equipped with the latest graphics technology, empowers players to engage in demanding gameplay and creative tasks seamlessly.

Collaboration with Kojima Productions

A striking aspect of ROG's next-gen showcase was the collaboration with Kojima Productions, merging elite gaming technology with pioneering storytelling. The ROG Flow Z13-KJP stands out as a transformative device that symbolizes a fusion of performance and creativity, inspired by iconic gaming narratives. With its 2-in-1 functionality, it bridges the gap between work and play effortlessly, making it ideal for modern creators on the move.

This partnership also brings specially crafted peripherals, such as the ROG Delta II-KJP headset and the ROG Keris II Origin-KJP mouse, designed to elevate the overall gaming experience through enhanced audio and precision tracking.

The Future of Gaming

The ROG G1000 desktop is another premier showcase at CES, featuring groundbreaking holographic technology through its AniMe Holo fan system. This system not only enhances aesthetics but also provides a unique method for gamers to express themselves visually.

As ROG continues to explore the realms of virtual reality and cross-domain collaborations, it plays a crucial role in shaping gaming culture and identity. Through dynamic partnerships and community-driven initiatives, ROG transforms the future of gaming into an immersive experience.

Conclusion

As CES 2026 concludes, ASUS ROG reinforces its promise of innovation, revealing products that not only empower game performance but also inspire creativity. For those who dare to challenge conventional gaming and embrace the future, ROG offers a tantalizing glimpse into what lies ahead. The event invites attendees to explore these groundbreaking innovations firsthand at The Venetian Expo, signaling an exhilarating future for gamers around the globe.