Unlocking a 75% Lead Conversion Rate: Hacomono's Innovative Outbound Strategy Seminar
On September 26, 2025, immedio will host a groundbreaking seminar entitled "Achieving Over 75% Lead Conversion Rates via Outbound Strategies! Hacomono's Secondary Call Model and BDR Prospects." This event aims to unveil the practices behind Hacomono's impressive lead conversion rates, which stand well above the 10% industry norm for Business Development Representatives (BDRs). Hacomono, a leading company in the specialized SaaS wellness industry, successfully raised 4.6 billion yen in a Series D funding round in January 2025, bringing its total funding to approximately 12 billion yen.
The key to Hacomono's impressive growth has been its innovative outbound strategies, particularly the secondary call model used in conjunction with its BDR initiatives. During this seminar, attendees will have the unique opportunity to hear from Kentaro Higuchi, Hacomono's BDR leader, who has been pivotal in establishing and growing the BDR segment. He will explain the secondary call model and discuss critical points and barriers to successfully implementing such a strategy. For those struggling with low conversion rates despite launching a BDR team, this seminar is essential.
This seminar is highly recommended for:
18:45 - Doors Open
19:00 - Keynote Speech by Kentaro Higuchi from Hacomono
19:25 - Discussion between Kentaro Higuchi and Hiroki Hamada, CEO of immedio
19:50 - Q&A Session
20:00 - Networking Session
21:00 - Conclusion
Kentaro Higuchi, BDR Leader at Hacomono
Kentaro began his career at Extreme Link Co., where he focused on sales for POS systems and CRM solutions for various industries, including food services and beauty. In 2020, he joined Cross Operation Group Inc., focusing on inside sales for B2B companies, and later joined Hacomono in April 2022, where he has been actively involved in executing go-to-market strategies within the fitness sector.
Hiroki Hamada, CEO of immedio
Hiroki has been driving new business initiatives primarily in IT since joining Mitsui & Co. in 2005. Following his studies at Harvard Business School, he executed various investment projects across diverse sectors. He played critical roles at bitFlyer, Sansan, and finally founded immedio in 2022, focusing on automating business negotiations without the need for outbound calls.
Immedio is on a mission to increase meaningful connections by providing an effective automation tool designed to enhance negotiation opportunities. The company fosters real innovation by bridging creators and users, facilitating valuable exchanges in society. With a strong belief in leveraging imagination and technology, immedio is committed to shaping a better tomorrow for all.
The key to Hacomono's impressive growth has been its innovative outbound strategies, particularly the secondary call model used in conjunction with its BDR initiatives. During this seminar, attendees will have the unique opportunity to hear from Kentaro Higuchi, Hacomono's BDR leader, who has been pivotal in establishing and growing the BDR segment. He will explain the secondary call model and discuss critical points and barriers to successfully implementing such a strategy. For those struggling with low conversion rates despite launching a BDR team, this seminar is essential.
Seminar Details
- - Date: September 26, 2025
- - Time: 19:00 to 20:30 JST
- - Location: 4F, Dai-Akatsuki Building, 1-19-9 Dogenzaka, Shibuya, Tokyo
- - Registration Fee: Free (prior registration required)
This seminar is highly recommended for:
- - Individuals responsible for or involved in BDR inside sales
- - Those interested in BDR establishment and growth
Key Takeaways:
- - An overview of the secondary call model
- - Important considerations and barriers in implementing a secondary call model
Agenda:
18:45 - Doors Open
19:00 - Keynote Speech by Kentaro Higuchi from Hacomono
19:25 - Discussion between Kentaro Higuchi and Hiroki Hamada, CEO of immedio
19:50 - Q&A Session
20:00 - Networking Session
21:00 - Conclusion
Speaker Profiles
Kentaro Higuchi, BDR Leader at Hacomono
Kentaro began his career at Extreme Link Co., where he focused on sales for POS systems and CRM solutions for various industries, including food services and beauty. In 2020, he joined Cross Operation Group Inc., focusing on inside sales for B2B companies, and later joined Hacomono in April 2022, where he has been actively involved in executing go-to-market strategies within the fitness sector.
Hiroki Hamada, CEO of immedio
Hiroki has been driving new business initiatives primarily in IT since joining Mitsui & Co. in 2005. Following his studies at Harvard Business School, he executed various investment projects across diverse sectors. He played critical roles at bitFlyer, Sansan, and finally founded immedio in 2022, focusing on automating business negotiations without the need for outbound calls.
About immedio
Immedio is on a mission to increase meaningful connections by providing an effective automation tool designed to enhance negotiation opportunities. The company fosters real innovation by bridging creators and users, facilitating valuable exchanges in society. With a strong belief in leveraging imagination and technology, immedio is committed to shaping a better tomorrow for all.
Topics Business Technology）
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