#USA #Las Vegas #BTS #Tous les Jours #Korean Bakery

TOUS les JOURS Celebrates BTS with Las Vegas Pop-Up Experience

In an exciting partnership, TOUS les JOURS, the Korean bakery café brand, is set to host pop-up events in Las Vegas, coinciding with the much-anticipated concert week of global music sensation, BTS. From May 22 to May 27, fans can enjoy a taste of Korean bakery culture while celebrating their favorite band.

As the Official Bakery Café Sponsor of BTS THE CITY ARIRANG, TOUS les JOURS will convert three of its locations in the Las Vegas area into vibrant fan destinations. Across these pop-up venues, visitors will be treated to an array of Korean bakery delights, engaging photo opportunities, and exclusive giveaways that will foster a sense of community among attendees.

A Culinary Journey Through Korean Bakery Culture

The event aims to encapsulate the spirit of TOUS les JOURS, which means “every day” in French, by offering freshly baked goods inspired by a unique blend of French and Korean culinary traditions. Fans can expect to savor an assortment of bakery favorites, such as Red Bean Bread, Milk Cream Bread, Spinach Feta Danish, and Kimchi Croquette, all crafted with premium ingredients to ensure the best quality.

Max Gallegos, Chief Marketing Officer at TOUS les JOURS, expresses the brand's commitment to creating warm experiences that go beyond serving food. He states, “Our cafés are gathering places where people come together over fresh bread and moments of joy.” This partnership with BTS is more than just about food; it reflects their shared goal of bringing people together through culture and celebration.

Schedule of Events

The schedule for the TOUS les JOURS pop-up experience is crafted to accommodate fans throughout the concert week:

• - Friday, May 22: Spring Mountain location will kick off the weekend with special giveaways, signature treats, and photo opportunities from 1 PM to 6 PM.
• - Saturday, May 23: The Henderson flagship stop will serve as the ultimate pre-concert spot from 11 AM to 4 PM, featuring more giveaways and immersive photo moments.
• - Sunday, May 24: Guests can relax with a brunch experience at Rainbow location from 11 AM to 4 PM, enjoying coffee, pastries, and collectibles.
• - Wednesday, May 27: The final celebration at Spring Mountain happens from 11 AM to 4 PM, concluding with additional giveaways and unique photo installations to cap off the pop-up experience.

An Invitation to Celebrate Together

In addition to enjoying the delicious offerings, TOUS les JOURS encourages fans to create memorable moments together, combining the love for music with the joy of sharing delightful creations. This pop-up not only provides a space for fans to connect but also highlights how Korean culture is influencing the American food and entertainment landscape.

As excitement builds around the pop-up events, TOUS les JOURS is thrilled to bring its cozy café atmosphere into the heart of one of the most vibrant music communities worldwide. This is a unique chance for fans to immerse themselves in the flavors of Korea while celebrating BTS.

For further details about the pop-up experience and bakery offerings, fans can visit www.tljus.com or follow TOUS les JOURS on social media @touslesjoursusa. Don't miss this opportunity to indulge in delicious treats while celebrating the music you love with fellow ARMY members!

About TOUS les JOURS

Founded in 2004, TOUS les JOURS has grown to become a beloved part of the American bakery scene, known for high-quality baked goods that blend French and Korean culinary traditions. With over 100 locations across the U.S. and 1,750 worldwide, it continues to expand, offering aspiring entrepreneurs unique franchise opportunities while focusing on quality and community engagement.

About BTS

BTS, the South Korean musical group that has taken the world by storm, is regarded as one of the biggest musical acts today. Known for their profound lyrics and captivating performances, they have built a global fanbase called ARMY, contributing to various social initiatives and spreading positivity through their music.