Industrial Marketing Summit 2026 Set for Austin
The excitement is building as Gorilla 76 and TREW Marketing officially announce the return of the highly anticipated Industrial Marketing Summit (IMS). Scheduled for March 3–5, 2026, this event will take place in Austin, Texas, showcasing a gathering of passionate industrial marketers. This three-day summit promises enriching experiences, with valuable insights and networking opportunities.
One of the significant highlights of IMS 2026 is the keynote address, delivered by none other than Rand Fishkin, co-founder and CEO of SparkToro. Renowned for his innovative ideas and deep understanding of the ever-evolving web landscape, Rand will share his expertise specifically targeting marketers in the manufacturing and engineering sectors. As the founder of a major analytics platform, his insights are expected to resonate deeply with attendees navigating the complexities of industrial marketing in a competitive environment.
Focus on Trust and Connection
“Marketing isn't sales at scale – it’s trust before the transaction,” Fishkin remarked, a sentiment that underscores the importance of connecting genuinely with customers. Joe Sullivan, co-founder of Gorilla 76, noted, “Rand’s message will help attendees better serve specialized audiences in their niche engineering and industrial fields while maintaining that essential human touch.”
A Unique Learning Environment
Entering its third year, the Industrial Marketing Summit is designed to equip marketing professionals with practical tools and proven strategies specifically tailored for the manufacturing and engineering landscape. The collaboration between Gorilla 76 and TREW Marketing fosters a creative and supportive environment where strategic learning goes hand in hand with community building.
Attendees will come from companies producing technical products in industries characterized by intricate sales cycles and niche markets, emphasizing the importance of a tailored marketing approach. This summit provides not just educational content but also a community of peers who understand the unique challenges faced by technical marketers. Wendy Covey, CEO of TREW Marketing, stated, “IMS is where marketers thrive. It’s practical, empowering, and rooted in our shared goal to elevate the entire field.”
What to Look Forward To
The schedule for IMS 2026 is packed with over 20 expert-led sessions, carefully curated to cater to both seasoned strategists and those new to the industry. The agenda includes:
- - Real-world case studies highlighting successful marketing executions.
- - Breakout sessions and workshops catering to various career levels from manager to executive.
- - Numerous networking opportunities and social events designed to foster connections among attendees.
Ticket Information
Tickets for the 2026 Industrial Marketing Summit are now up for grabs, featuring tiered pricing to accommodate attendees of all backgrounds. Early birds can take advantage of the Super Early Bird pricing, available until July 15, providing an excellent opportunity to secure a spot at this crucial industry event. Interested individuals can reserve their seats through the official summit website.
Call for Speakers
IMS invites real industrial marketers to showcase their expertise. The programming team is currently accepting applications for speakers interested in sharing their tactical lessons, marketing strategies, and results-driven campaigns at the summit. Ideal speakers can submit their session proposals by July 11, promoting a platform for valuable knowledge exchange.
The Industrial Marketing Summit is more than just an event; it’s a movement aimed at enhancing the marketing capabilities of professionals within the industrial sector. Mark your calendar for this exciting opportunity to connect, learn, and grow within your industry.