A Nomination at BRANDED SHORTS 2026 for 'Welcome to Himawari-so'

A Remarkable Nomination for 'Welcome to Himawari-so'

In a significant achievement, SOMPO Himawari Life Insurance Co., Ltd., led by President Yasuki Kume, proudly announces that its short drama, 'Welcome to Himawari-so,' has been nominated for the National category at the BRANDED SHORTS 2026. This festival is not just another film event; it stands out as Asia's largest international short film festival recognized by the Academy Awards in the United States. The festival's objective is to evaluate branded films created by companies to communicate their brand philosophy and purpose. This year, out of 654 submissions, only 11 projects received the prestigious nomination in the National category.

For more information about BRANDED SHORTS 2026, visit here.

About 'Welcome to Himawari-so'

The short drama was conceived to reach out to younger generations who might have limited exposure to the world of life insurance. It aims to bring the value that SOMPO provides closer to this demographic. The company’s vision is to create a society where people can lead fulfilling lives and pursue their dreams while alleviating their worries and anxieties. Characters in 'Welcome to Himawari-so' embrace their individuality amidst the struggles of daily life, showcasing the company's commitment to standing by its customers.

You can watch 'Welcome to Himawari-so' on TikTok at SOMPO Himawari Life Insurance's official account.

The Story Behind 'Welcome to Himawari-so'

The narrative begins with the protagonist, Akari, a 27-year-old, moving into a place called 'Himawari-so' in search of the 'ideal lifestyle' portrayed on social media. However, her reality soon starkly contrasts her expectations as she encounters a rundown apartment and an eccentric cast of neighbors. These characters, depicting various forms of richness in life, challenge Akari's preconceived notions about success and happiness.

Among her new neighbors is a salaryman who finds value in resting and enjoying life, and a parent-child duo who prioritizes fun over obligation for a healthier lifestyle. A photographer emphasizes living freely rather than being confined by meticulous planning. Through these interactions, Akari begins to peel away the layers of her superficial desires, slowly realizing that true fulfillment lies not in glitter but in genuine well-being and preparedness for the future.

Just as Akari starts to consider Himawari-so her true home, the survival of the facility faces a substantial crisis. Witnessing the supportive nature of the community, especially towards the landlord couple, opens Akari's eyes to what it truly means to live authentically. The narrative teaches viewers that beneath societal pressure to conform to an idealized version of life, the essence of true richness lies in a balanced mind, body, and real-world solutions for future challenges.

Cast and Crew

The character Akari is played by Ms. Ayami Nishibori, and the film is directed by Ms. Momoko Ishida. Their collaboration embodies the message of individuality and the quality of life that SOMPO Himawari Life Insurance wishes to promote.

Looking Ahead

The recognition of 'Welcome to Himawari-so' at BRANDED SHORTS 2026 signifies not just recognition of creative talent but a deeper understanding of brand value expression. SOMPO is poised to continue its mission as a 'Well-Being Support Company,' steadfast in assisting customers in leading enriched lives and fulfilling their aspirations through its services and products. This nomination reinforces the importance of supporting not just financial goals, but the journey toward a meaningful personal life.