Haier Unveils Innovative Smart Home Portfolio in Paris Celebration

Haier, the global leader in IoT ecosystem solutions, recently hosted an exclusive event in Paris to unveil its latest smart home portfolio, aimed at enhancing the everyday lives of consumers. This event, dubbed the 'Champions Meeting', welcomed global partners, customers, and media, and was held between two iconic venues, Roland-Garros and the home of Paris Saint-Germain soccer club.

The gathering was more than just a product launch; it marked a pivotal moment in Haier's ongoing commitment to the European market. With a focus on providing high-end consumer experiences, the company emphasized its dedication to cultivating innovation that aligns with evolving lifestyle demands. Neil Tunstall, CEO of Haier Europe, articulated a vision where being number one means continuously enhancing the living experience, which is encapsulated in their philosophy of 'Zero-Distance-to-Consumer'. This principle enables Haier to translate daily insights into intelligent technologies that adapt seamlessly to users’ needs.

Key Features of the New Smart Home Portfolio

AI and User Adaptation

Haier's newest innovations leverage artificial intelligence (AI) to create solutions that truly understand and cater to user habits. The 2026 series of Smart TVs feature Haier's proprietary Homey AI architecture across a range of technologies including Mini-LED and OLED, delivering an immersive viewing experience tailored to films, sports, and gaming. Additionally, their Horizon Collection refrigerators, with capacities up to 700 liters, now integrate AI-driven features like NutriBank and Active Fresh Zone, enhancing food storage and freshness monitoring. In fabric care, the Vision 15 washing machine series incorporates AI Vision Sense and AI Power Sense technologies for precise laundry treatment, ensuring optimal garment care.

Focus on Human-Centric Experiences

Haier has designed its appliances for ease of use in everyday life. The ID Series steam cookers, built on the Bionicook AI framework, analyze cooking processes to ensure consistently excellent results. The I-Pro Clean range marks Haier's introduction to floor care, featuring an innovative double-roller system that efficiently collects dirt while minimizing streaks and drying time. This product suite also includes advanced robot vacuums and handheld options that unify convenience and performance.

Sustainability and Efficiency

Addressing European sustainability expectations, Haier's innovations prioritize resource optimization. The groundbreaking MultiWash washing machine allows for simultaneous washing of different loads with distinct programs, saving time and energy while ensuring each fabric receives appropriate care. Furthermore, their I-Pro Shine Series 7 Biovitae dishwashers introduce a patented multi-wavelength technology that eradicates 99.99% of bacteria, significantly enhancing hygiene standards. With features like the H-Spray Arm and Cutlery Shine Plus, cleaning efficiency is maximized while conserving water and energy.

A Commitment to Excellence

Since entering the European market in the 1990s, Haier has continually expanded its footprint, currently serving over 45 markets. The Champions Meeting in Paris symbolizes a key milestone in Haier's journey, celebrating shared excellence while underscoring the brand’s ambition to lead the global smart home evolution. Francesco Di Valentin, Chief Business Officer for Haier Europe, noted that their partnerships within the sports world reflect the same drive toward excellence that fuels their innovations, offering opportunities for direct engagement with customers in inspiring settings.

As the company continues to roll out these intelligent, user-friendly home solutions, Haier remains committed to shaping a smarter, more sustainable future for his consumer-centric approach to home living. With a portfolio driven by advanced technology, standout design, and tailored experiences, Haier solidifies its reputation as a frontrunner in the global household appliance arena. Their ongoing commitment was recognized as they have been named the number one global brand for major appliances for the 17th consecutive year, according to Euromonitor International.

For further insights and details on their product offerings, visit Haier's official site.