DeNA Creator Links and Bariyoka Entertainment's New Initiative
In an exciting development for the livestreaming scene, DeNA Creator Links (DCL), based in Shibuya, Tokyo, has announced a collaboration with Bariyoka Entertainment, located in Fukuoka City. This partnership aims to discover and nurture new livestreamers, providing them the support needed to thrive in this dynamic industry.
Focus on Talent Development
DCL, under the leadership of Naoki Sato, will bring its extensive experience from operating within the DeNA Group to this collaboration. Bariyoka, led by its representative, Mitsuo Sato, will contribute its wealth of knowledge and experience in scouting and nurturing talent. Together, they aim to create a supportive environment where aspiring livestreamers can confidently embark on their journeys and maintain their momentum.
First Initiative: Join Us with Airi Hirakawa
To kick off this collaboration, the first initiative involves recruiting members who want to challenge themselves in the world of livestreaming alongside up-and-coming talent, Airi Hirakawa, who has been gaining attention on social media. The recruitment for this program starts on February 19, 2026.
- - Eligibility: Women aged 18 and over (recruitment will close once capacity is reached)
- - How to Apply: Entry can be made through DCL's official LINE account, taking about a minute.
- - More Information: Recruitment Page
Continuous Support and Community Engagement
As part of this initiative, Airi Hirakawa is set to start her livestreaming career, providing participants with an opportunity to engage in regular online meetings for advice and support. This connection aims to help newcomers navigate their new paths.
Exciting Campaign Launch
In conjunction with the recruitment announcement, a campaign will reward successful applicants with a maximum of 170,000 yen upon meeting certain criteria.
- - Eligibility: Participants must enter the recruitment and fulfill specified conditions set by DCL, with further details provided during individual consultations.
- - Note: The campaign terms may change without notice. Please refer to the recruitment page for additional details and conditions.
Airi Hirakawa's Message
Airi Hirakawa shared her thoughts, stating, "For moms and women who feel overwhelmed by housework, child-rearing, and jobs yet wish to earn income independently, you don’t have to face this challenging adventure alone. We are committed to supporting you wholeheartedly in developing a structure where your efforts translate into earnings at a manageable pace."
Future Prospects
Both companies are dedicated to strengthening the structure for discovering and mentoring livestreamers through this collaboration. They are also planning to expand to other platforms and enrich community initiatives.
About Bariyoka Entertainment
Bariyoka Entertainment specializes in talent discovery and development while also operating in social media advertising and owned media sectors. They focus on maximizing the potential of creators through personalized management and production strategies. For more details, visit:
Bariyoka
About DeNA Creator Links
DeNA Creator Links is part of the DeNA Group, focusing on the creator economy, particularly for livestreamers. Their aim is to facilitate sustained opportunities for individuals willing to take on challenges. Find out more at:
DCL
This partnership marks a significant step forward in the evolving landscape of livestreaming, and we look forward to seeing how aspiring talents, supported by these two innovative companies, will thrive.