Introducing the Powerful and Ultra-lighthandheld Fan 'COOLiFY iva' by TORRAS

Unveiling the TORRAS 'COOLiFY iva' Handheld Fan

As the heat of summer approaches, the need for portable cooling solutions becomes paramount. TORRAS, the innovative brand under Gaku Sōten Sei Co., Ltd., has recently launched the new handheld fan, 'COOLiFY iva', set to hit the market in April 2025. This cutting-edge product joins the COOLiFY series, which is known for its commitment to enhancing comfort during the sweltering summer months with technology that mimics the power of an air conditioner.

Design and Features

The 'COOLiFY iva' measures a mere 175 grams, making it as light as a smartphone while remaining compact enough to fit into the smallest of bags. This makes it a perfect companion for those on the go, whether it’s for an outdoor escape or daily commuting. Equipped with an impressive turbo motor that spins at 17,000 RPM and a semiconductor cooling plate, the device can deliver powerful air at speeds reaching 6 m/s. This remarkable performance sets it apart from traditional handheld fans, providing a refreshing breeze reminiscent of air conditioning.

Unmatched Convenience

One of the most appealing features of the 'COOLiFY iva' is its extensive battery life, thanks to a robust 4900mAh lithium battery that offers up to 10 hours of operation on a single charge. Users can enjoy cooling relief during long summer outings without the stress of constantly needing to recharge.

Practical and Multifunctional

The fan also boasts a versatile design with a climbing carabiner that allows for multiple usage options, including hand-held, suspended, or standing on a desk. Its ability to maintain stability on various surfaces offers further convenience, particularly for those working outdoors or during travel.

Aesthetic Appeal

In addition to its functionality, the 'COOLiFY iva' incorporates a modern aesthetic with a translucent ice-like design. This stylish look allows users to beat the heat while also complementing their summer wardrobes. The matte finish minimizes fingerprints, keeping the device looking pristine even after extended use.

The Inspiration Behind the Creation

The concept for this handheld fan was born from the developer's passion for outdoor activities such as climbing and fishing. The vision was to create a portable air conditioning unit that could be enjoyed anywhere. Starting with the 'COOLiFY1', which was designed for outdoor use, the brand has evolved to include models that can be controlled via an app for personalized convenience.

Pricing and Availability

The standard retail price for the 'COOLiFY iva' will be announced closer to its launch date. However, interested consumers can check official channels for updates and purchase options.

About TORRAS

Under the philosophy of 'be here now', TORRAS aims to enhance everyday experiences through innovative smartphone accessories and small electronic devices. From mobile phone cases to power banks and chargers, TORRAS continues to evolve with products that make modern life easier and more enjoyable.

Company Overview

Gaku Sōten Sei Co., Ltd., established on May 10, 2021, operates with a capital of 5 million yen and is headquartered in Shinjuku, Tokyo. The company focuses on planning, marketing, and sales of the TORRAS brand products within Japan. The parent company, Lian He Technology Group, launched in 2008, has rolled out various electronic products across 148 countries worldwide.

In essence, the 'COOLiFY iva' by TORRAS not only stands out for its innovative cooling features but also emphasizes portability, style, and practicality, making it the perfect solution for beating the summer heat.