Dentsu Group Achieves Four-Star Rating in Nikkei Sustainable Survey for Second Year

Dentsu Group's Commitment to Sustainability

Dentsu Group, a leading creative and communications company based in Tokyo, Japan, has recently been recognized for its unwavering commitment to sustainability. In the 2025 Nikkei Sustainable Comprehensive Survey focusing on SDG management, Dentsu has once again achieved a prestigious four-star rating, marking the second consecutive year of such recognition.

This comprehensive survey, which has been conducted by the Nikkei since 2019, assesses how companies are advancing the Sustainable Development Goals (SDGs) and subsequently enhancing corporate value. The study defines what it calls "SDG Management" and evaluates companies based on four key aspects: SDG strategy and economic value, social value, environmental value, and governance. Each category is rated on a scale with a maximum of five stars. Dentsu Group excelled specifically in the governance category, securing an impressive "S+ Rank," while also achieving an "A++ Rank" or higher across the other three dimensions, thereby reinforcing its strong overall evaluation from last year.

Moreover, Dentsu Group achieved a remarkable four and a half-star rating in the previously published Nikkei Sustainable Comprehensive Survey focused on smart work management, reflecting its ongoing commitment to corporate sustainability.

For Dentsu, sustainability isn't merely a goal; it serves as a fundamental principle embodied in the company's purpose statement: "an invitation to the never before." This principle supports their value creation strategy, which aims to produce innovative ideas to tackle pressing societal issues through their business ventures. The company strives to integrate both financial and non-financial aspects to enhance corporate value across the entire group further.

Dentsu Group continues to operate as a B2B2S (Business to Business to Society) enterprise, engaging in collaboration and co-creation with a diverse array of stakeholders, including businesses, governments, and civil society. This collaborative approach is pivotal for addressing social challenges effectively.

As companies globally place increasing emphasis on sustainability, Dentsu's achievements in the Nikkei Sustainable Survey are a testament to its proactive strategies and unwavering dedication to promoting sustainable practices. This trend signals a broader shift, as consumers and stakeholders alike prioritize sustainability in their evaluations of corporate performance.

In conclusion, Dentsu Group's continuous recognition in the Nikkei Sustainable Survey not only highlights its effective SDG management but also reinforces its commitment to creating a sustainable future together with different stakeholders in society. For more information about Dentsu Group’s 2030 value creation strategy, you can refer to their official site.

For inquiries regarding this release, please reach out to the Dentsu Group Corporate Communication Office.