JOYIN Opens New Showroom in Los Angeles for Retail Partners and Buyers
JOYIN Launches Los Angeles Showroom for Retail Partners
JOYIN, a notable player in the toy and active play market, is thrilled to announce the grand opening of its Los Angeles showroom situated in the renowned El Segundo Toy Building. Set to officially welcome visitors starting late March 2026, this showroom represents a significant milestone in JOYIN's ongoing commitment to strengthening relationships with retail partners and providing valuable resources for buyers and distributors.
Located in the heart of a vibrant toy industry hub, which is endorsed by The Toy Association, the showroom serves as a centralized space where industry professionals can engage with JOYIN’s extensive collection of retail-ready toys and active play products. With various sub-brands under its flagship platform JOVA, JOYIN ensures visitors will have a comprehensive experience exploring brands such as Vroomix, Ziffy, Play-Act, and Klever Kits, which encapsulate key toy categories.
Specifically designed for efficiency and ease of access, the showroom offers a variety of services and amenities, including:
- - Latest Collections: Attendees can view JOYIN's newest offerings across its JOVA platform and sub-brands.
- - Exclusive Product Launches: Seasonal and exclusive products will be showcased to give visitors a first glimpse.
- - Hands-on Demonstrations: Visitors can engage with product samples, enhancing their understanding of JOYIN’s offerings.
- - One-on-One Meetings: Retailers can schedule personalized meetings with JOYIN’s sales and product teams to discuss collaboration opportunities.
- - Tailored Solutions: Customized assortments that cater to the needs of mass retail, specialty, and e-commerce channels will be available.
- - Market Insights: JOYIN provides valuable merchandising solutions and insights to help retailers make informed decisions.
This strategic move to establish a showroom aligns with JOYIN’s goal of fostering fruitful partnerships with buyers and industry experts. Joe Zhang, the Senior Director of Sales at JOYIN, expressed excitement about this new venture, stating, “We are delighted to establish our presence at the El Segundo Toy Building and strengthen our engagement with buyers and industry partners. This showroom reflects our long-term commitment to delivering high-quality, market-ready solutions.”
As JOYIN continues to expand its footprint in the toy industry, the El Segundo showroom is positioned as a vital resource for collaborations and product exploration. The company warmly invites retailers, distributors, and professionals in the industry to schedule an appointment to experience its full portfolio firsthand.
JOYIN is recognized for its innovative approach in delivering active play and toy products, and the Los Angeles showroom is expected to elevate its brand presence while enhancing connections within the retail space. For further inquiries and to schedule a visit, interested parties can reach out through JOYIN’s contact channels.
In summary, the opening of JOYIN's Los Angeles showroom marks an exciting transition for the company, promising opportunities for growth and engagement within a bustling retail landscape. With a focus on collaboration, JOYIN looks forward to showcasing its products and driving industry success through continued partnerships.
Topics Consumer Products & Retail）
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