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EventPipe Partners with Texas Aggies United

EventPipe, a leader in hotel booking technology, has forged a significant partnership with Texas Aggies United (TAU), the official NIL collective for Texas A&M Athletics. This collaboration marks a transformative moment in the world of Name, Image, and Likeness (NIL) as it extends revenue opportunities into fan travel, an area ripe for expansion in the athletic sector.

TAU represents over 180 athletes across 18 scholarship sports at Texas A&M, making it one of the most proactive NIL organizations in the nation. By adopting EventPipe’s innovative Presto solution, TAU is poised to enhance its revenue generation capabilities significantly. Presto allows organizations to launch athlete- and sport-specific hotel booking sites in a matter of minutes, drawing from a constantly updated inventory of hotel accommodations.

This system enables fans to support student-athletes financially whenever they travel, whether for a game day weekend in College Station or while on vacation. Each booking made through these specialized platforms directs cash back to the chosen athlete or athletic program, creating a win-win scenario for all parties involved.

JT Higgins, CEO of Texas Aggies United, expressed his enthusiasm for the partnership, stating, "We are thrilled to partner with EventPipe and introduce Presto to our student-athlete community. This initiative enables fans and families to support their favorite athletes in new ways, transforming normal travel into an opportunity for financial support, all while ensuring the best possible rates for our supporters."

Brandon Hollmann, Senior Vice President of Partnerships and New Markets at EventPipe, emphasized the significance of this collaboration. "Teaming up with TAU represents a monumental step forward. It underscores the vital role that NIL collectives can play in expanding revenue through fan-related travel endeavors. With the ability to book travel for major events or leisure trips, every journey can now contribute to the financial well-being of student-athletes."

This partnership signifies a paradigm shift where NIL collectives can leverage fan travel as a scalable revenue stream, enhancing guardianship and assistance for student-athletes outside of the competitive arena. For EventPipe, this lays the groundwork to extend the Presto solution across not only other NIL initiatives but also various athletic departments nationwide, fundamentally altering how travel-related expenditures correlate with athlete support resources.

The Presto booking tool will simplify the process for fans wishing to contribute to their favorite athletes in a meaningful way. It operates by streamlining hotel booking processes and providing a dedicated platform for athletics-related travel, promoting engagement between fans, athletes, and their respective programs.

As the landscape of college athletics evolves with NIL reforms, partnerships such as the one between EventPipe and TAU are crucial. They empower athletes while providing fans with new opportunities to support their teams and communities. With innovative solutions like Presto, EventPipe is leading the way in redefining how financial transactions in sports can directly benefit athletes and enhance their collegiate experiences.

As both companies look ahead, their joint efforts hint at a thriving future in which student-athletes will reap rewards not only from their performance on the field but also through engaging experiences that encourage deeper connections with their supporter base. This collaboration is indeed a promising step toward changing the dynamics of NIL strategies in athletics, showcasing the endless possibilities in harnessing fan travel for enhanced revenue opportunities.