#Japan #Minato #Japan Coast Guard #World Eggs #TORECO

New Digital Collaboration Cards from World Eggs and Coast Guard

In an innovative move blending culture and modern technology, World Eggs, a company based in Minato, Tokyo, is set to launch a digital collaboration showcasing Japan's rich maritime history. This initiative, known as the "燈の守り人" (Guardians of the Lights) project, aims to personify lighthouses across Japan, bringing their stories to life while highlighting their historical and cultural significance.

The project is making waves as it partners with the Japan Coast Guard to provide exclusive digital trading cards through the TORECO app, which operates out of Osaka. Starting April 29, visitors to 16 designated lighthouses will be able to download two unique types of digital cards: one featuring the traditional "灯台カードDigital" (Lighthouse Card Digital) from the Coast Guard and the other, an original collaboration card created specifically for the Guardians of the Lights project.

How to Get Digital Cards

To obtain these digital cards, lighthouse enthusiasts can scan special QR codes found on posters displayed at each of the participating lighthouses. Here’s a brief guide to how it works:

1. Locate a poster near the lighthouse.
2. Scan the QR code with the TORECO app.
3. Follow the app's instructions to access your digital cards.

List of Participating Lighthouses

The collaboration will focus on 16 iconic lighthouses, each with its own story and cultural importance. Here's a quick overview of the participating lighthouses and their visiting hours:

Important Visitor Information

• - Many of the lighthouses pause their tours from 12:00 PM to 1:00 PM for lunch. Make sure to plan your visit accordingly.
• - Entry to the lighthouses is typically allowed only up to 15 to 30 minutes before the last tour of the day.
• - Operating hours may extend by 30 minutes to 1 hour during the summer months (March to September).
• - The tours can be canceled due to poor weather conditions such as strong winds, heavy rain, or thunderstorms to ensure visitor safety.
• - A fee of 300 yen is required for visitors aged 13 and older as of 2026.

Before heading out, check the operational status on the official website of the Japan Lighthouse Association to ensure a smooth visit.

The Guardians of the Lights Project

The Guardian of the Lights initiative is a media mix project that breathes life into Japan's lighthouses by personifying them through original characters and engaging stories. Each character is developed based on the rich history and culture of the lighthouses, brought to life by talented voice actors who enhance their charm. Not only lighthouse fans but a broader audience is drawn into the allure of these historical sentinels. Updates on characters and content can be found on their official website and official Twitter.

Activities Until 2025

The project boasts several intriguing activities, including:

• - Voice drama "Fantasia Chronicles": Short stories exploring the history of various lighthouses, available for free on YouTube with 62 episodes produced.
• - Voice drama "Backlight": An epic saga depicting the battles of the Guardians, with 5 chapters released and available for purchase on various platforms.
• - 4-panel comics "Gathering of the Protectors": Featuring the everyday lives of the Guardians in a whimsical style, shared on official Twitter.
• - Lighthouse audio guides: Providing commentary on various lighthouses narrated by voice actors, available for a fee on voicy.
• - Community Engagement: Working alongside local municipalities and the Coast Guard to leverage character rights for promotional tie-ins.

Company Overview

Company Name: World Eggs Inc.
Address: 2-14-4 Akasaka, Minato, Tokyo 107-0052
CEO: Katsunori Nabefune
Established: June 19, 2019
Official Website: world-eggs.jp
Official Twitter: @WORLDEGGS_0619