Seed Increases Starting Salaries for New Graduates from 250,000 to 300,000 Yen

Seed’s New Starting Salary for 2027 Graduates

Introduction
In a significant move aimed at attracting young talent, Seed, a digital marketing company headquartered in Chiyoda, Tokyo, has announced that it will raise the starting salary for new graduates from 250,000 yen to 300,000 yen beginning in April 2027. This increase of 50,000 yen represents a notable 20% hike, reflecting the competitive landscape in recruitment for fresh talent.

Details of the Salary Adjustment

The new salary structure for graduates joining Seed is broken down as follows:

- Before Revision: 250,000 yen
- After Revision: 300,000 yen
- Increase Amount: 50,000 yen
- Increase Rate: 20%
- Starting Month: April 2027

Moreover, the new monthly wage is composed of a base salary of 220,900 yen along with a fixed overtime payment of 79,100 yen, which covers up to 45 hours of extra work. Any hours exceeding this limit will be compensated separately.

Context Behind the Increase

According to a recent survey by Mynavi, which focused on companies recruiting for the class of 2027, 89.1% have raised their starting salaries, with the average salary now standing at 237,903 yen. As the competition for young professionals intensifies across industries, Seed's salary adjustment aims not only to stay competitive but also to underscore its commitment to nurturing talent.

The impetus for this change goes beyond merely responding to recruitment competition. In an era where technology, especially AI, evolves rapidly, Seed believes that the true differentiator will be the ability of people to creatively harness and master these technological tools. In the digital marketing field, the skills to deeply understand client needs and build trustworthy relationships are becoming increasingly necessary.

Seed's Vision and Future Plans

As Seed enters its 21st year and embarks on its second founding phase, the company is proactively pursuing innovative projects, including AI-driven digital marketing support and new ventures in media and social networks. The recruitment and training of young, potential leaders are crucial for realizing this growth, and the new salary structure reflects the company's expectations for promising talent.

Supporting Young Employees’ Growth

At Seed, new graduates will not be relegated to menial tasks; instead, they will be encouraged to engage in client presentations, marketing strategy formulation, creative project planning, and the launch of new initiatives right from the start. This hands-on involvement is designed to facilitate their growth and significantly impact the company’s success.

Upon joining, employees will participate in training programs that cover the fundamentals of digital marketing and Seed’s proprietary operational know-how. Continuous support is provided through on-the-job training (OJT), internal study groups, certification support, and access to online learning platforms.

Furthermore, the company emphasizes recognizing achievements and challenging attitudes over seniority, assigning significant responsibilities to younger employees.

Seed is committed to creating an environment where every individual can develop and increase their market value beyond just holding the basic salary increase.

CEO Tomoyuki Ikeda’s Remarks

Tomoyuki Ikeda, the CEO of Seed, remarked that as the nature of work transforms due to advances in AI, the essence of driving business lies in individuals who can think critically, act decisively, and confront results. He expressed a desire to welcome new graduates not as mere junior members but as vital partners in building the future of the company and its new ventures.

Ikeda emphasizes that the salary increase is not merely a tactic to attract candidates. It embodies Seed’s commitment to recognizing the potential of young talent and providing them with growth opportunities and platforms for challenges.

“I look forward to working with ambitious individuals willing to learn, think independently, and embrace new challenges as we advance in this second founding phase,” Ikeda added.

Current Recruitment Status

Seed is actively recruiting new graduates for the classes of 2027 and 2028. With roles available in digital marketing, strategic planning, advertising operations, consulting, and new business ventures, the company welcomes applicants eager to undertake significant responsibilities and expand their possibilities.

For more information on recruitment, please visit Seed Inc.’s career site.

About Seed Inc.

Established on November 1, 2005, Seed Inc. operates under the mission of delivering outstanding results for clients, providing a wide array of services in digital marketing, including affiliate advertising, social media marketing, and web development. Recently, the company has focused on leveraging AI for marketing support and developing new projects in the media and social networking spaces, driving its vision of spreading happiness to both people and businesses.

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