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Rado's New Summer-Inspired Anatom Models

Rado, the renowned Swiss watchmaker, is embracing the warmth and vibrancy of summer with the introduction of three new models of its famous Anatom timepiece. Since its original launch in 1983, the Anatom has signified a revolutionary approach to wristwatch design by combining ergonomic elements with Rado’s distinctive aesthetic. This year marks a fresh evolution of the brand's design icon, updating its look while keeping its heritage intact.

A Fresh Take on a Classic Design

The latest additions to the Anatom collection come in bright, seasonal colors: lemon yellow, grapefruit red, and lime green. These vibrant shades not only offer a fresh perspective on this iconic watch but also continue Rado's legacy of material innovation and Swiss craftsmanship. Each version is designed to showcase a blend of modern style and comfortable wearability, making them perfect for the sun-soaked days ahead.

Features That Wow

1. High-Tech Materials: Each new model features a polished black high-tech ceramic bezel along with a sculpted sapphire crystal that seamlessly follows the natural contours of the wrist. This combination not only enhances the watch's beauty but also its durability, making it resistant to scratches and wear.
2. Robust Movement: Inside these stunning timepieces, Rado has integrated the automatic Rado caliber R766 movement, which boasts a remarkable 72-hour power reserve alongside an antimagnetic Nivachron™ hairspring.
3. Gradient Dials: The dials show a striking gradient transition from black to the watch's vibrant color. This aesthetic choice, paired with bold FKM rubber straps that match the dial color, creates a cohesive and attractive overall design.
4. Comfortable Straps: The straps—available in vibrant yellow, green, and red—are not just stylish; they are flexible, odorless, and remarkably resistant to wear. They can withstand UV radiation, a variety of acids, and solvents, ensuring both comfort and longevity.

Technical Specifications

The new Anatom watches demonstrate advanced technical mastery with features that include:

• - Water resistance up to 5 bar (50 meters)
• - Rhodium-colored hands and indexes with white Super-LumiNova® for enhanced visibility
• - A functional date display positioned at the 6 o'clock mark
• - Rado's signature moving anchor symbol cleverly positioned below the 12 o'clock mark

A Bright Future for the Anatom Collection

These colorful enhancements to the Anatom series reflect Rado's commitment to innovation and modern Swiss design. With their playful flair, these timepieces are not only stylish but also ready to make a statement this summer and beyond. Rado is committed to providing a watch experience that is both visually captivating and functionally reliable.

The new Anatom models are currently available at select retailers and on Rado's official website, ensuring that watch enthusiasts worldwide can enjoy these fresh designs.

Rado continues to lead the way in redefining watchmaking with its unique blend of style, comfort, and advanced materials, making these summer-inspired models a must-have for this season and beyond.