Future of Sales Enablement
2026-01-16 06:49:05

Exploring the Future of Sales Enablement in Japan: Strategies and Innovations for 2026

Exploring the Future of Sales Enablement in Japan



On January 27, 2026, V-cube, a leading visual communication company based in Tokyo, will host a free online seminar titled "Why Sales Enablement Fails in Japan: Utilizing Deal Data for a Return to Human Skills and a Productivity Revolution." This event is pivotal for understanding the future of sales in light of Japan's soon-to-be-implemented Labor Standards Act reforms.

Context and Purpose of the Seminar


With changes to labor regulations anticipated by 2027, including mandatory inter-work intervals, Japanese companies need to rethink their sales strategies. The traditional sales model, which relies heavily on physical efforts and long working hours, is becoming increasingly untenable.

In contrast, the rise of Sales Force Automation (SFA) tools suggests that many organizations are looking to improve their sales performance through sales enablement initiatives. However, many companies are still struggling, merely increasing the burden of data input into SFA systems without achieving meaningful results. There is an urgent need for a more effective approach, which V-cube believes can be found through Deal Data Management (DDM).

DDM transforms the often opaque realm of sales conversations into objective, actionable data. The seminar aims to view impending regulatory changes not merely as risks, but as opportunities to eliminate inefficiencies and promote the innate proposal power of human sales professionals.

The Benefits of Attending


Participants can expect to gain insights on multiple fronts:

1. Turning Regulatory Changes into Opportunities
Attendees will learn to see the potential reduction in physical sales activities due to law changes as an opportunity to clarify which tasks AI should handle and which require human effort. The seminar will provide a roadmap to maximize customer interaction time while minimizing wasted administrative efforts.

2. Overcoming the Pitfalls of Sales Enablement
The seminar will discuss the limitations of traditional training and subjective reporting methods, emphasizing the importance of objective feedback derived from recorded sales conversations. Participants will learn how to capitalize on the tacit knowledge of high performers through the use of Maneai.

3. Showcasing Prapnode's Success Story
The seminar features insights from Prapnode, a company that improved its sales proposal rate by 126% through Maneai. Audience members will connect with high-level sales managers who have successfully integrated data-driven approaches into their sales organizations.

Event Details


  • - Date and Time: January 27, 2026, from 3:00 PM to 3:50 PM (JST)
  • - Location: Online (Free registration required)
  • - Target Audience:
- Sales executives in sectors like automotive, leasing, construction, real estate, and manufacturing.
- Executives involved in planning and digital transformation who are disenchanted with existing sales reforms.
- Managers in sales teams heavily reliant on high performers.
- B2B companies needing in-depth customer marketing strategies such as Account-Based Marketing (ABM).

Program Overview:


  • - Opening: The Changing Use of Time in Sales by 2027
  • - Session 1: Addressing the Failures of Sales Enablement in Japan
  • - Session 2: Data-Driven Organizational Evolution with Prapnode's Case Study
  • - Conclusion: Maneai as the Solution for Future Sales Investments
  • - Q&A and Closing Remarks

Note: The program details are subject to change.

To register for the seminar, please visit: V-cube Seminar Registration

About the Presenters


1. Toru Nonaka
Director of Marketing and Sales at Prapnode, previously associated with Olympus and various PR firms.

2. Takuhira Kato
Business leader of Maneai at V-cube, leveraging experience in sales DX solutions.

About V-cube


Since its inception in 1998, V-cube has been a frontrunner in visual communication, offering services tailored to meet the needs of different industries. Relying on its mission to create an equal society, V-cube continues to solve pressing social issues, ensuring equal opportunities for everyone in a rapidly changing world.


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Topics Business Technology)

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