PHOMI's eDisplay Curtain Redefines Architecture at Canton Fair

PHOMI's eDisplay Curtain Shines at the Canton Fair



At the recent 138th Canton Fair in Guangzhou, China, PHOMI made headlines with its innovative eDisplay Curtain, which captivated attendees and experts alike. The product clinched both the Gold and Silver Innovative Design Awards for 2025, highlighting its significant contribution to sustainable construction and digital display technology.

The eDisplay Curtain is more than just an architectural element; it's a transformative solution that repurposes construction waste to create a zero-carbon building finish. This breakthrough approach not only minimizes environmental impact but also serves as a functional display medium, blending aesthetics with technology. With a focus on sustainability, PHOMI integrates materials like stone offcuts and tailing powder into its design, showcasing a commitment to recycling and reducing waste.

One of the standout features of this innovative curtain is its digital information display capabilities, which replace traditional billboards. This unique application allows for precise control over light conduction through a specially designed micro-structure. Microscopic optical channels guiding the light result in a high-quality video output, demonstrating PHOMI's prowess in combining technology and architectural design.

A judge from the Canton Fair Innovative Design CF Awards remarked on the brilliance of integrating information transmission directly into building facades: "PHOMI's eDisplay Curtain reshapes our understanding of buildings and human interactions with urban spaces." This statement underscores the potential of such technologies to revolutionize how we view and engage with our living environments.

Since its launch, PHOMI's eDisplay Curtain has earned accolades not only in China but also internationally, including gold awards in France and Nuremberg, along with recognition in Geneva. The product is making waves in low-carbon initiatives across the Middle East, particularly within projects like Saudi Arabia's Digital New City and Oman's Zero-Carbon Community.

Visitors at the Canton Fair were treated to an impressive full-scale model of the dynamic zero-carbon curtain wall at the Green Building Materials Pavilion. Attendees could marvel at the curtain's capabilities while interacting with a mobile app that demonstrates real-time control of the wall's content. This interactive experience exemplifies PHOMI's vision of integrating advanced technology with sustainable practices.

In addition to the eDisplay Curtain, PHOMI showcased its econiclay-derived products, including the fireproof eCovering Marble Series, which offers innovative curved façade solutions. The Canton Fair’s purchasing representative commented, "This transcends material upgrades; it redefines building-info interaction, empowering urban infrastructure with co-creation, crucial for the rapid progress of developing nations."

As the fair proceeded, PHOMI announced that several European and Middle Eastern builders expressed the intent to collaborate, signing cooperation letters on the opening day. This ambitious goal seeks to gradually license the eDisplay technology and establish a global standard for zero-carbon building materials.

Founded in 2008, PHOMI has been at the forefront of developing and manufacturing carbon-neutral materials. The dedicated team combines modern digital technologies with the expertise of traditional craftsmanship, aiming to create sustainable and eco-friendly materials that resonate with human needs.

The excitement surrounding PHOMI’s eDisplay Curtain signals a turning point in the construction industry, where sustainability and technology converge to shape the future of urban living. The company continues to push boundaries and inspire change, paving the way for a smarter, greener world.

PHOMI eDisplay Curtain

Conclusion


With its innovative approach and commitment to sustainability, PHOMI’s eDisplay Curtain not only demonstrates the possibilities of modern architecture but also sets a new standard in the industry. As the world moves toward a greener future, PHOMI is poised to lead the charge with its pioneering technology and eco-conscious materials.

Topics Consumer Products & Retail)

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