StockX Launches LISTED Video Series
On September 29, 2026, StockX unveiled its latest initiative, the
LISTED video series, which delves into the intriguing tales behind some of the most coveted items from celebrity collectors' wardrobes. The series kicks off with a spotlight on P.J. Tucker, a well-known NBA veteran and sneaker connoisseur, who has curated an exclusive collection for this launch, showcasing 27 exceptional pieces.
P.J. Tucker, recognized for his extraordinary taste in kicks, remarked, “I've been collecting for decades and I can genuinely say every pair has a story. These are some of my favorite pieces – the rarest, craziest, hardest-to-find editions.” The collaboration with StockX enables Tucker to share his passion and connect with others who appreciate the art of sneaker collecting. The collection comprises not only standard releases but player-exclusive samples and unique collaborations, making them even more desirable among sneaker enthusiasts.
Some highlights from Tucker's collection include:
- - Nike Zoom Kobe 1 – Signed by the late Kobe Bryant
- - Air Jordan 28 “Spike Lee” Sample
- - Nike Air Force 1 “Sager Strong”
- - Virgil Abloh x Nike Air Force 1 “MCA” Overlace Sample
- - Eminem x Nike Air Force 1 “Shady Records”
- - Louis Vuitton Soft Alzer 55 Monogram
Beginning September 29, fans across the United States can browse and purchase all 27 items available exclusively on StockX Listings. This venture aligns with StockX’s objective of catering to the community, offering a platform where fans can engage with and acquire unique, one-of-a-kind products.
StockX CEO
Greg Schwartz explained the premise behind the LISTED series, highlighting the platform’s commitment to accessibility and connection within their community. “When we launched StockX Listings, the idea was to meet our community where they already are — buying and selling used, vintage, and unique items. P.J.'s collection is widely recognized as one of the most impressive and thoughtfully curated in history. There was no better way to introduce LISTED,” he stated.
Moreover, the debut of LISTED presents a new feature enhancing user experience. The updated profile pages now allow buyers to explore a consolidated view of each seller’s Listings items, simplifying the shopping experience.
In addition to browsing the collection, audiences can watch
LISTED Episode 1, featuring P.J. Tucker in conversation about his collection, available on StockX’s YouTube channel and social media platforms. The series aims to incorporate episodes featuring various notable personalities from the cultural landscape in the months ahead.
StockX collaborated with
Spectra, a social entertainment studio, to conceptualize and produce the LISTED series. This creative partnership gives cultural icons the platform to share the stories that underline their most prized possessions, ultimately transforming these narratives into an engaging and shoppable entertainment experience.
Founded in 2016 and based in Detroit, StockX has risen as a leader in the burgeoning online marketplace, facilitating transactions in sneakers, apparel, electronics, collectibles, and more. With a transparent pricing model and strong ecosystem supporting buyers and sellers across diverse verticals, StockX stands out in the marketplace, providing a bridge for enthusiasts of fashion and collectibles alike. With notable brands under its umbrella, including Nike, Supreme, Louis Vuitton, and many more, StockX has established itself as a go-to destination for trendsetters and collectors worldwide.
The launch of the LISTED video series promises an interesting fusion of storytelling and shopping, allowing fans to connect with their favorite celebrities in a whole new way. Keep an eye on StockX as they continue to pave the way for innovative experiences in the retail landscape.