Discovering Franchise Success Strategies in Family Entertainment During ROLLER's Upcoming Webinar

ROLLER and Slick City Present a Pioneering Webinar on Franchise Success



In an effort to empower operators within the family entertainment sector, ROLLER, renowned for its comprehensive venue management solutions, is collaborating with Slick City Action Park to present an informative live webinar. Titled "Scaling Success: How Slick City is Franchising the Future of Family Entertainment," this free session offers valuable insights into the strategies and systems that drive substantial growth in this competitive industry.

Set to air on June 26, 2025, this session will feature a dynamic conversation between Bron Launsby, CEO and Founder of Slick City, and Luke Finn, CEO and Founder of ROLLER. Kalyn New, ROLLER’s VP of Product and Customer Marketing, expressed excitement about the invaluable insights to be shared, highlighting Slick City as a standout example of innovative franchising in action.

The Rapid Ascent of Slick City


Slick City has exhibited astonishing growth, emerging as a leader in the family entertainment center sector. With an aggressive franchise-first strategy, the company has forayed into the market with remarkable success. In its inaugural year, Slick City accomplished the opening of 12 locations, with an additional 20 in the pipeline. Furthermore, within less than a year of operations, they have awarded 41 franchises and signed over one million square feet of real estate, achieving an impressive Average Unit Volume (AUV) of $4.96 million and a remarkable 41% average EBITDA margin.

During the webinar, attendees will have the opportunity to glean insights into several key strategies:
  • - Designing for Growth: Bron Launsby will detail how he oriented Slick City’s design for scalability from the outset, emphasizing a business model that supports rapid expansion.
  • - Systematic Processes: The discussion will reveal the systems and processes that Slick City has put in place to ensure repeatable success across franchise locations.
  • - Innovative Partnerships: Learn how the collaboration with ROLLER enhances multi-venue operations, leading to a seamless guest experience that is becoming a hallmark of the Slick City brand.

Insights from Industry Leaders


Bron Launsby describes the last year's achievements as the result of their dedicated team and the unique experience they provide. His enthusiasm for the business is palpable: “There's simply nothing else like it on the market, and the enthusiasm from our franchisee conversations speaks for itself.” He is committed to enhancing the experience for all age groups as they expand across the nation.

The session will be moderated by Alyse Sklover, Senior Manager of Events and Partnerships at ROLLER. It is structured to include both live and pre-submitted questions that will allow attendees to dive deeper into the nuances of franchise-based growth strategies.

Event Details


  • - Title: Scaling Success: How Slick City is Franchising the Future of Family Entertainment
  • - Date: Thursday, June 26, 2025
  • - Time: 10:00 AM CDT / 11:00 AM EDT / 3:00 PM BST
  • - Format: Live conversation with audience Q&A

To register for this event, please visit the provided registration link.

About Slick City


Slick City Action Park redefines indoor entertainment with its unique focus on modular attractions designed to cater to visitors of all ages. Their approach to operational efficiency and their franchise-driven model are setting new standards in the family entertainment landscape. For more information, visit their website at slickcity.com.

About ROLLER


ROLLER is a cutting-edge, cloud-based venue management platform tailored for the modern attractions industry. Its purpose is to eliminate friction from the guest experience at every interaction point, ensuring streamlined operation and maximized profitability for its clients. Discover more about ROLLER's offerings at roller.software.

Topics Entertainment & Media)

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