Nankatsu SC Partners with Fire Hydrant Signage Company
Nankatsu SC, a renowned soccer club managed by Nankatsu SC Corporation, announced its partnership with Fire Hydrant Signage Co., led by CEO Tsunemune Mouri, on June 1, 2025. This collaboration aims to promote fire safety awareness through visible fire hydrant signage, enhancing public safety while also fostering stronger community ties.
In the Katsushika area, the partnership focuses on securing corporate advertisements on the markers that denote the locations of vital fire hydrants. These signs feature a distinctive red circular design and include space for advertisements, ensuring that their maintenance is well-supported through the generated ad revenue.
The fire hydrant signs serve a critical purpose: they help firefighters quickly locate underground hydrants during emergencies, ensuring that help can be dispatched promptly. Nankatsu SC, sharing its name with the famous team from the popular soccer manga "Captain Tsubasa", takes pride in contributing to the local community. The club, under the leadership of original manga author Yoichi Takahashi, has a longstanding commitment to local events and initiatives aimed at energizing the Katsushika region.
This strategic partnership allows Nankatsu SC to invite local businesses to utilize the advertising space on fire hydrant signs. Not only does this support the upkeep of these vital markers, but it also acts as a promotional avenue for local brands, enhancing their visibility in the community. Each advertisement featuring the team's name solidifies a connection with supporters, while also providing much-needed funding for the club.
Benefits of the Partnership
For Nankatsu SC:
- - Community Protection: The project enhances local fire safety measures, making the locations of fire hydrants easily identifiable, which can facilitate faster firefighting responses in case of emergencies.
- - Local Engagement: With team branding displayed, local support for the club is likely to grow, fostering a stronger sense of community pride.
- - Financial Support: The funds accrued from the advertising sales will go toward operational costs, ensuring the team remains sustainable.
For Advertising Businesses:
- - Community Support: Brands can assist in enhancing local fire safety without conventional donations, proudly displaying their commitment on the signs.
- - Goodwill Generation: Participating companies will be recognized for their socially responsible initiatives in supporting neighborhood safety efforts, leading to positive community relations.
The Driving Force Behind the Collaboration
There are approximately 700,000 fire hydrants located throughout Japan, and much of their upkeep falls solely on private enterprises. Currently, Fire Hydrant Signage Co. manages around 57,000 of these markers. Unfortunately, many advertising spaces remain untapped, leading to sustainability concerns in the future as maintenance becomes increasingly challenging.
To bridge this gap, the partnership seeks to harness the loyalty and support of local sports teams, encouraging businesses to promote their brands through advertising on hydrant signs. By raising awareness and building partnerships with sports teams across Japan, Fire Hydrant Signage Co. aims to facilitate continued contributions to both community safety and local sports initiatives.
Team and Company Profiles
- - Nankatsu SC Corporation
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CEO: Yoichi Takahashi (Creator of Captain Tsubasa)
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Location: 6-18-20 Tateishi, Katsushika-ku, Tokyo
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Business: Team management and sports event planning.
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Website:
Nankatsu SC
- - Fire Hydrant Signage Co.
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CEO: Tsunemune Mouri
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Location: 2-2-2 Irifune, Chuo-ku, Tokyo
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Business: Installation, maintenance, and advertising for fire hydrant signs.
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Website:
Fire Hydrant Signage