TCL NXTPAPER 70 Pro Receives Esteemed Eye-Care Display Award at CES 2026

TCL, a renowned global leader in display technology, has recently announced that its flagship smartphone, the NXTPAPER 70 Pro, was awarded the prestigious Eye-Care Display Technology Gold Award at the Global Top Brands Awards Ceremony held during CES 2026. This recognition underscores TCL's commitment to advancing human-centric display technology and providing users with enhanced eye comfort in their daily digital interactions.

The NXTPAPER 70 Pro not only received the coveted Eye-Care Display Award but also garnered multiple accolades at CES 2026, including the esteemed CES Picks Awards, further solidifying its reputation as a groundbreaking device in the consumer electronics arena. Previously, NXTPAPER smartphones had already made a significant impact by winning CES Innovation Awards in 2024 and 2025, as well as the 2025 IFA Innovation Award.

The Global Top Brands Awards, founded by International Data Group (IDG) and supported by prominent industry entities such as the International Data Corporation (IDC) and TWICE, play a crucial role in recognizing leading companies based on rigorous evaluations of their technological innovations and market outreach. These awards signify TCL's stronghold and leadership in the industry, affirming its position as a pioneer in display technology.

The NXTPAPER series, initially unveiled in 2021, has evolved considerably and is now in its fourth generation with the introduction of NXTPAPER 4.0. This version enhances the eye comfort experience through a sophisticated eye-care solution that integrates seven core technologies across both hardware and software. The continued success of TCL at CES and IFA, two of the most significant technology exhibitions globally, is a testament to the industry's recognition of TCL's long-term dedication to innovation in display technology.

Aimed at a broader audience, TCL is strategically expanding the availability of its NXTPAPER eye-care technology with the 70 Pro model. This device is engineered to deliver certified eye comfort under various environmental conditions, whether users are navigating bright outdoor sunlight or dim indoor lighting. The NXTPAPER 70 Pro adeptly adjusts to changes in the environment and aligns with the user's natural circadian rhythms, providing an all-day, day-to-night visual comfort experience that is both soothing and stable.

For users keen on maintaining their visual health while diving into the digital world, this smartphone serves as an effective solution, offering a refreshing perspective with true-to-life clarity and remarkable color accuracy, all while minimizing irritating glare or reflections, even in challenging lighting scenarios. Furthermore, the device is designed to be gentle on the eyes, reducing harmful blue light and intelligently adjusting brightness levels to alleviate eye discomfort during prolonged use, particularly in low-light conditions.

As technology continues to intertwine with daily life, TCL is committed to evolving responsibly and building a future where technological advancements enhance life without compromising health. With a focus on redefining innovation, TCL empowers individuals to see, create, and connect in healthier, smarter, and inspiring ways. For more detailed insights into how the TCL NXTPAPER series reconfigures eye comfort, visit TCL's official website.

In addition to its focus on eye-care technology, TCL Electronics excels in the design, development, and manufacturing of a diverse range of consumer electronics, including televisions, audio products, smart home devices, and mobile products. With a commitment to thoughtful design and pioneering technology, TCL continuously sets benchmarks for features and user experiences that resonate with consumers. Being among the largest consumer electronics brands, TCL harnesses its vertically integrated supply chain and state-of-the-art display panel production capabilities to deliver innovation across its full lineup. For further information, visit TCL's corporate site.

Topics Consumer Technology)

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