Chicken Salad Chick Expands Dessert Menu with New Red Velvet Cake Offering

Chicken Salad Chick Expands Dessert Lineup with a New Classic

In an exciting development for dessert lovers, Chicken Salad Chick, the nation's only fast casual chicken salad restaurant, has unveiled its latest addition to the menu: the Red Velvet Cake. This delectable treat is now available at all locations and online, starting from May 9.

The introduction of the Red Velvet Cake follows the overwhelming success of Chicken Salad Chick's first ever cake offering, the White Chocolate Layer Cake, which debuted in 2024. Known for its home-style quality and Southern charm, Chicken Salad Chick has crafted this new dessert with care, ensuring that it will appeal to fans of the classic red velvet flavor.

The Red Velvet Cake features three layers of moist, rich cake, enveloped in a velvety cream cheese frosting. It's a perfect representation of Southern baking traditions, created at Chicken Salad Chick's own craft bakery located in Atlanta, which boasts over four decades of experience in gourmet baking. This bakery, previously a small-batch favorite in the local community, was integrated into Chicken Salad Chick as part of the brand’s expansion into desserts.

Customers will find the Red Velvet Cake suitable for various occasions, whether it's a casual lunch or a celebration. It serves as an excellent complement to the restaurant's made-from-scratch chicken salads, fresh side salads, gourmet soups, and signature sandwiches. Guests can purchase the cake by the slice in-store, through drive-thru, or even pre-order a whole cake online to share with family and friends.

Tom Carr, Chief Marketing Officer of Chicken Salad Chick, expressed his enthusiasm for the launch, stating, "The overwhelmingly positive response to our White Chocolate Layer Cake showed us that our guests were ready for even more sweet options. We're excited to present the Red Velvet Cake, a classic that stays true to our roots and offers another delicious reason for our guests to visit us."

Moreover, the brand is introducing extra incentives for its loyal customers. Members of the Chicken Salad Chick rewards program will enjoy double points on daily purchases during selected Double Points Days throughout the year, including dates in May, June, and beyond. Enrolling in the rewards program is easy; guests can download the app and sign up to start earning points that can be redeemed for free food and special discounts. Additionally, members are treated to a free Chick Special on their birthdays, making the rewards program even more appealing.

For regular updates and the latest news, fans of Chicken Salad Chick can follow the brand on social media platforms including Facebook, TikTok, Instagram, and LinkedIn. With the introduction of the Red Velvet Cake, Chicken Salad Chick continues to solidify its status as a go-to destination for quality chicken salad and indulgent desserts.

Originating from Auburn, Alabama, Chicken Salad Chick has expanded significantly since its inception in 2008, boasting over 300 locations across 21 states today. The brand is recognized for its commitment to homemade quality and has received numerous accolades, including rankings in the Entrepreneur Franchise 500 and Franchise Times' Fast & Serious list.

For more detail on the newest dessert and the menu offerings, customers can visit www.chickensaladchick.com.