PropSwap Partners with Bally Bet to Revolutionize Sports Betting Experience
PropSwap, a leading player in the secondary market for sports wagers, made a significant announcement today, bringing Bally Bet on board as an official multi-property sportsbook partner. This agreement marks a transformative step for both entities, providing bettors in Mississippi with enhanced opportunities to engage with their favorite sports.
As the biggest secondary market for sports wagers in the United States, PropSwap enables customers to not only place bets but also to list their tickets for sale. This creates a unique opportunity for gamblers to capitalize on their investments, potentially securing profits while minimizing losses. The partnership, which launches just in time for the exciting round of 16 matchups in both men’s and women’s college basketball, aims to leverage a shared database of users to boost betting activities at two Bally Bet sportsbooks located in Mississippi—specifically at the Hard Rock Hotel and Casino in Biloxi, as well as Bally's in Vicksburg.
One of the primary objectives of this partnership is to increase the overall betting activity by making it easier for customers to make informed bets. PropSwap’s data supports the idea that bettors are more inclined to wager a greater amount at their favorite sportsbooks when they have the assurance of a potential exit strategy at a fair price. This is a game changer for those who are hesitant about placing larger bets. Luke Pergande, CEO and founder of PropSwap, expressed enthusiasm about the new partnership, highlighting how it will forever change the betting landscape. "Your bets no longer need to win to get paid. They simply need to improve," said Pergande. This fresh approach assures sports bettors that they have more control over their investments, leading to a greater willingness to place bets.
The unique structure of this agreement not only promises enhanced betting handles but also encourages participation in futures and parlays—bet types which tend to bring in more revenue for sportsbooks. Research shows that gamblers, when given the opportunity to list their tickets for resale, are significantly more likely to place larger bets. This aligns perfectly with PropSwap’s mission of redefining wagering, setting the stage for a more engaged and profitable environment for both bettors and operators.
Adding to the momentum, PropSwap is excited to welcome Dustin Gouker as an advisor to their team. Gouker, a seasoned veteran of the gambling industry with over a decade of experience, will offer essential strategic guidance as PropSwap navigates this exciting growth phase. Gouker lauded the partnership, stating, "Deals like this with retail sportsbooks in a state with legal sports betting are a testament to what Luke and the team have built."
The collaboration between PropSwap and Bally Bet signifies a notable shift in the dynamics of sports betting, particularly in Mississippi. As both companies work together, sports enthusiasts can expect a variety of innovative opportunities tailored for their betting needs. With an increased market presence and improved user experience, this venture is set to revolutionize the way gamblers engage with sports betting.
ABOUT PROPSWAP: Founded in 2015, PropSwap caters to active sports wagers in the United States by enabling bettors to list their tickets for resale. This innovative system empowers users to secure profits from enhanced betting positions or bail out of poor investments. PropSwap charges a fee on transactions completed through ticket sales, helping them maintain sustainability within this evolving industry.
ABOUT BALLY BET: An integral part of Bally's Interactive, Bally Bet operates both online and physical sportsbooks across the USA, delivering comprehensive betting solutions for sports fans. As they continue to grow their footprint, this partnership with PropSwap signals their commitment to providing added value for their users.
As the biggest secondary market for sports wagers in the United States, PropSwap enables customers to not only place bets but also to list their tickets for sale. This creates a unique opportunity for gamblers to capitalize on their investments, potentially securing profits while minimizing losses. The partnership, which launches just in time for the exciting round of 16 matchups in both men’s and women’s college basketball, aims to leverage a shared database of users to boost betting activities at two Bally Bet sportsbooks located in Mississippi—specifically at the Hard Rock Hotel and Casino in Biloxi, as well as Bally's in Vicksburg.
One of the primary objectives of this partnership is to increase the overall betting activity by making it easier for customers to make informed bets. PropSwap’s data supports the idea that bettors are more inclined to wager a greater amount at their favorite sportsbooks when they have the assurance of a potential exit strategy at a fair price. This is a game changer for those who are hesitant about placing larger bets. Luke Pergande, CEO and founder of PropSwap, expressed enthusiasm about the new partnership, highlighting how it will forever change the betting landscape. "Your bets no longer need to win to get paid. They simply need to improve," said Pergande. This fresh approach assures sports bettors that they have more control over their investments, leading to a greater willingness to place bets.
The unique structure of this agreement not only promises enhanced betting handles but also encourages participation in futures and parlays—bet types which tend to bring in more revenue for sportsbooks. Research shows that gamblers, when given the opportunity to list their tickets for resale, are significantly more likely to place larger bets. This aligns perfectly with PropSwap’s mission of redefining wagering, setting the stage for a more engaged and profitable environment for both bettors and operators.
Adding to the momentum, PropSwap is excited to welcome Dustin Gouker as an advisor to their team. Gouker, a seasoned veteran of the gambling industry with over a decade of experience, will offer essential strategic guidance as PropSwap navigates this exciting growth phase. Gouker lauded the partnership, stating, "Deals like this with retail sportsbooks in a state with legal sports betting are a testament to what Luke and the team have built."
The collaboration between PropSwap and Bally Bet signifies a notable shift in the dynamics of sports betting, particularly in Mississippi. As both companies work together, sports enthusiasts can expect a variety of innovative opportunities tailored for their betting needs. With an increased market presence and improved user experience, this venture is set to revolutionize the way gamblers engage with sports betting.
ABOUT PROPSWAP: Founded in 2015, PropSwap caters to active sports wagers in the United States by enabling bettors to list their tickets for resale. This innovative system empowers users to secure profits from enhanced betting positions or bail out of poor investments. PropSwap charges a fee on transactions completed through ticket sales, helping them maintain sustainability within this evolving industry.
ABOUT BALLY BET: An integral part of Bally's Interactive, Bally Bet operates both online and physical sportsbooks across the USA, delivering comprehensive betting solutions for sports fans. As they continue to grow their footprint, this partnership with PropSwap signals their commitment to providing added value for their users.
Topics Entertainment & Media）
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