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Hisense Leads the Way in Human-Centric Display Technology at CES 2026

Hisense, the renowned global brand in consumer electronics and home appliances, is set to make a significant impact at the upcoming CES 2026. With its overarching theme, 'Innovating A Brighter Life,' Hisense aims to redefine display technology through a human-centric lens, focusing on the everyday experiences of consumers.

During the event, taking place in Las Vegas from January 6 to 9, 2026, Hisense will present its latest developments in display technology, highlighting its commitment to creating products that are not only visually stunning but also environmentally sustainable. The focal point of their showcase will be the next-generation RGB MiniLED technology, which promises to enhance color performance while ensuring eye comfort and energy efficiency.

A New Era of Display Technology

The innovative RGB MiniLED technology represents a major step forward in display creation. Hisense, acknowledged as the originator of RGB MiniLEDs, is set to unveil significant advancements that push the boundaries of what displays can achieve. By rethinking the very foundations of light technology, Hisense is positioning itself at the forefront of a new display era, integrating advanced features that cater to user comfort and ecological responsibility.

Hisense's human-centric philosophy extends beyond displays to encompass its range of AI-powered home appliances. These intelligent systems are designed to enhance connectivity within modern homes, facilitating a seamless interaction between users and technology. Hisense believes that a truly brighter life stems from a harmonious ecosystem that addresses real human needs, rather than just isolated products.

CES Press Conference and Exhibition Details

Hisense will reveal these innovations during a press conference scheduled for Monday, January 5, 2026, at 10 AM PST at the South Convention Center, South Seas Ballroom F. Their exhibition will be located at Booth #17704 in the Central Hall of the Las Vegas Convention Center, providing CES attendees with an immersive experience of the company's latest offerings.

About Hisense

Founded in 1969, Hisense has established itself as a leader in the global market for home appliances and consumer electronics. With operations in over 160 countries, the brand specializes in delivering high-quality multimedia products and intelligent IT solutions. Recent data from Omdia highlights Hisense's preeminence in the segment of TVs 100 inches and larger, reinforcing its position as a frontrunner in technological innovation. Furthermore, as the official sponsor of the FIFA World Cup 2026™, Hisense is committed to engaging audiences worldwide through its global sports partnerships.

Through its participation in CES 2026, Hisense is poised to demonstrate that the future of display technology prioritizes the needs of people. The unveiling of its RGB MiniLED innovations marks the beginning of a new chapter in display excellence—one that aligns closely with the aspirations of consumers toward a more engaging, sustainable, and connected future.