A Unique Collaboration Event by Leica and Chrono24
On December 7, 2025, the acclaimed German brands Leica and Chrono24 teamed up for a spectacular collaboration event at the Leica Omotesando Gallery in Tokyo. This groundbreaking event marked the first-ever partnership between the renowned camera manufacturer Leica and the world's largest online luxury watch marketplace, Chrono24, providing an exclusive experience for attendees and fans of both brands.
The event buzzed with excitement, uniting avid enthusiasts from both the realms of photography and horology. Among the highlights of the day was an insightful talk session featuring watch journalist Masashi Nabata, editor-in-chief of Gressive, and Kazuhisa Yoneyama, marketing advisor at Leica Camera Japan. The dialogue encompassed a myriad of topics, including the allure of Leica cameras, the intricacies of mechanical watches, and the latest innovations in Leica watches. Participants were spellbound, gaining unparalleled insights into each brand’s legacy and craftsmanship.
In addition to the talk, guests were invited to try on Leica watches in an interactive upstairs gallery. Attendees enjoyed capturing spontaneous moments through portrait and wrist-shot photography—experiences that deepened their appreciation of both analog photography and the art of watchmaking. The tactile warmth of both mediums inspired a communal atmosphere, as guests shared their thoughts on the joys of collecting and the intuitive engagement offered by these luxurious items.
Special Guest Appearances
The event was further dignified by the participation of high-ranking officials from Chrono24's headquarters in Karlsruhe, Germany. Jose Gaster, Chief Growth Officer, and Balazs Ferenczi, Head of Brand Engagement, greeted fans and engaged in lively discussions throughout the event. Their presence fostered a rich exchange of ideas and queries, making it a vibrant fan meet-up celebrated by all present.
Maki Kana, the Asia-Pacific representative of Chrono24 Japan, served as the host for the event, guiding attendees through the exciting proceedings.
About Chrono24
Founded in 2003, Chrono24 has established itself as a leader in the luxury watch market, boasting the largest online marketplace specifically dedicated to high-end timepieces. The platform connects over 3,000 sellers from more than 120 countries, featuring an impressive inventory of approximately 540,000 watches—including both new and vintage offerings. With around 9 million monthly visitors, Chrono24 ensures trustworthy transactions through a comprehensive set of services. The company employs about 350 staff members worldwide across offices in Karlsruhe, Berlin, Miami, Tokyo, and Hong Kong.
Company Overview
Company Name: Chrono24 Japan LLC
Address: 6-10-1 Ginza, Chuo-ku, Tokyo 104-0061, Japan
Offices: Karlsruhe, Berlin, Miami, Tokyo, Hong Kong
Website: Chrono24 Japan
Instagram: Chrono24 Japan Instagram
X: Chrono24 Japan X
Facebook: Chrono24 Japan Facebook
For the best user experience, download the official Chrono24 app through the provided links on their website.
In conclusion, the partnership between Leica and Chrono24 at this unique event showcases not only the beauty of their respective crafts but also the strong community surrounding both brands. Attendees departed with a deeper appreciation for the exquisite art of photography and watchmaking, eagerly anticipating what future collaborations may unfold.