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OneFootball and Polymarket Join Forces to Revolutionize Fan Experience

In an exciting development for football enthusiasts around the globe, OneFootball, a leading media platform that connects over 600 million fans monthly, has partnered with Polymarket, the world's largest prediction market platform. Announced on June 10, 2026, this strategic alliance is set to bring daily predictive market features directly to the fingertips of football fans through various channels of OneFootball, including its app, website, social media, and live streaming content.

Enhancing the Football Fandom Experience

OneFootball, renowned for its commitment to delivering real-time football news, highlights, and exclusive content, aims to integrate Polymarket's powerful prediction tools into its expansive offerings. This collaboration is designed to make football prediction markets - an engaging element of sporting culture - accessible to eligible users directly within the OneFootball ecosystem, allowing them to make informed wagers on game results, player transfers, and tournament outcomes.

At the onset, the partnership will focus on blending Polymarket functionalities into key areas of OneFootball, including dedicated game pages, editorial content, display and video advertising, as well as tailored fan experiences. Looking ahead, further integration will include innovative features such as live prediction widgets, odds-based content formats, and in-stream betting options during selected live broadcasts, offering an enriched experience for fans most invested in the sport.

A Vast Audience Reach

This partnership promises to exponentially increase the visibility of Polymarket by embedding it into OneFootball's already successful global platform, which reaches over 645 million football fans each month. Together, they will launch brand-specific experiences on match days, targeted campaigns, and social media content, with plans for future integrations involving live-stream predictions that will keep fans continuously engaged.

Patrick Fischer, CEO of OneFootball, emphasized the company's mission to deepen fan interactions with the sport, regardless of their location or how they consume football. He stated, “Prediction markets are already an integral part of the football fan culture. Fans have their opinions on every game, transfer, and tournament moment. Together with Polymarket, we want to channel this fan energy to create richer, more interactive experiences across our platform.”

Polymarket's Expanding Vision

Ari Borod, President of Sports Business Development at Polymarket, echoed this sentiment, explaining how this collaboration enhances their reach into the extensive football audience. “Our markets will now be part of the match days, transfers, tournaments, and stories that fans follow daily, with real-time informational signals integrated into their global football experience.”

As the world of football prepares for a critical phase leading towards the 2026 tournament calendar, OneFootball and Polymarket are building a scalable platform for interactive betting games around the sport's biggest moments. This initiative looks to fulfill a growing demand for real-time and predictive engagement amongst football supporters.

In compliance with applicable laws and regulations, the integration of Polymarket’s functions will be rolled out in all permissible markets. This partnership marks a significant step forward in enhancing the relationship between football fans and predictive market dynamics, promising a more enriching experience.

About OneFootball

Founded in 2008, OneFootball has established itself as a premier media platform for a new generation of football fans, predominantly consuming content via mobile devices. The company aspires to become the future marketplace for football content, products, and services. With a reach of over 200 million people monthly through its platform and video network, OneFootball aims to bring fans closer to the game with the latest news, highlight clips, live streaming, and more.

Supported by some of the biggest clubs and organizations in the football world, including Real Madrid CF, FC Barcelona, and Bayern Munich, the company collaborates with over 200 clubs, leagues, federations, players, and broadcasters to provide content across 194 markets.

About Polymarket

Polymarket stands as the largest prediction market platform globally, enabling participants to bet on the outcomes of real-world events. Utilizing collective intelligence and market efficiency, Polymarket generates real-time probability estimates, proving to be among the most accurate forecasting tools available. Covering a wide range of topics including world politics, sports, culture, and more, Polymarket attracts hundreds of thousands of participants worldwide. For more details, visit polymarket.com.