Celebrating the Winners of the pato AWARDS 2025: A Night of Happiness

pato AWARDS 2025: A Celebration of Joy

On July 30, 2025, the pato awards ceremony took place, shining a spotlight on the entertainers who have brought happiness to countless individuals. Managed by Kinaka Co., Ltd., based in Minato, Tokyo, the event was streamed live on the official YouTube channel, featuring an intimate behind-the-scenes look at the award ceremony and a recap video titled "pato AWARDS Day 👑: The Excitement Captured". This year's ceremony selected three entertainers, referred to as "cast members," who shone the brightest in making others happy, as determined by the unique voting system utilized by the pato service.

About pato AWARDS

The pato platform offers a matching service that connects users with over 16,000 diverse entertainers, each equipped with various skills. On the day of the awards, the winners were chosen based on the special FP (Fan Points) metric, which evaluates the happiness and satisfaction they brought to fans. The event not only recognizes individual talent but fosters a community dedicated to enhancing joy and entertainment across Japan.

Award Categories:

- Overall Ranking (Top 3): The cumulative results were based on data collected from June 1, 2025, to June 30, 2025. All cast members were eligible for consideration. Notably, the top three winners received substantial rewards: 1st place earned 1.5 million points, 2nd place got 1 million points, and the 3rd place winner was awarded 400,000 points.

- First-Half Rankings: This award recognized the cast member who shone the brightest during the first half of the year, from January 1, 2025, to July 1, 2025. The winner received a reward of 1 million points.

- Newcomer Rankings: Focused on newcomers who registered after June 1, 2024, this category recognized the top cast member of the month of June 2025, granting them 500,000 points.

The pato Service

Since its launch in June 2017, the pato platform has made headlines in various media, successfully achieving over 350,000 matching instances. Its unique model leans on the sharing economy to transform the entertainment industry, creating new revenue sources for entertainers with exceptional skills. The platform aims to enrich everyday experiences, making ordinary moments extraordinary and igniting positivity throughout Japan.

To catch the exciting moments from the pato AWARDS, view the ceremony recap on the pato YouTube channel (@pato_official_).

For those interested in becoming a cast member or learning more about pato and the services it provides, visit the official site at pato, check out patopicks, or sign up here.