#Softbrain #e-Sales Manager #Enkei Corporation

Transforming Sales Workflow: Enkei Corporation's Journey with Softbrain

Softbrain Corporation, headquartered in Chuo-ku, Tokyo, has recently highlighted a successful case study involving the implementation of its innovative e-Sales Manager (esm) at Enkei Corporation, a leader in aluminum wheel manufacturing based in Hamamatsu, Shizuoka. The case study, showcased on Softbrain's website, explores how Enkei improved its operations by leveraging the e-Sales Manager to enhance its competitive edge in the global market.

Enkei Corporation specializes in producing various aluminum products, primarily automotive wheels, and operates globally across Asia, America, and China. Despite its expansive reach, Enkei faced challenges due to a lack of streamlined information sharing between domestic and international offices. Employees relied on personal management tools like Excel, leading to inefficiencies and difficulties in sharing crucial information. The challenge was particularly acute for communication with overseas offices, where time zone differences further complicated timely exchanges.

In light of these challenges, Enkei Corporation sought a robust solution and chose to integrate the e-Sales Manager. The decision was influenced by several key factors:

1. Field-Centric Approach: The demo provided by Softbrain showcased a practical implementation that helped Enkei visualize the operational benefits, facilitating a quick decision to adopt the software.

2. Supportive Guidance: Softbrain offered a tailored support framework that allowed Enkei to commence with a focused