#United States #Colorado Springs #Next PR #Conscious Capitalism #B-COS We Care

Next PR's 2025 Conscious Capitalism Program

Next PR, an award-winning integrated public relations firm, has announced the successful results of its 2025 Conscious Capitalism Program. This initiative has leveraged a remarkable $120,000 worth of pro bono PR services to support B-COS We Care For Our Community (B-COS), highlighting the firm's commitment to community-driven philanthropy.

Over a span of six months, Next PR focused on enhancing B-COS’s brand visibility, significantly connecting it with key audiences. The agency spearheaded a transformative messaging workshop alongside a rebranding effort that resulted in strategic media outreach and a set of tailored social media best practices designed to further B-COS's mission of community care and empowerment.

Key Results and Achievements

The collaboration yielded impressive results, most notably a front-page feature in The Gazette and an on-air story with KKTV. These placements greatly amplified local awareness, driving engagement and interest in B-COS’s initiatives. Additional achievements include:

• - Widespread Coverage for FunD Fair: The event received extensive calendar listings across major outlets, such as The Gazette, Beacon Senior News, SoCo Insider, and Colorado Springs Independent, ensuring that the community was informed and involved.
• - Messaging Workshop: Next PR conducted a comprehensive messaging workshop, providing new boilerplate content and establishing effective press releases and interview talking points that aligned with B-COS's objectives.
• - Social Media Audit: The team audited B-COS’s social media presence and provided custom guides for platforms like Instagram and Facebook, alongside assistance in ongoing content creation.
• - New Marketing Collateral: Next PR developed fresh marketing materials, including event signage and a revamped B-COS We Care brochure, to enhance outreach efforts.
• - Support During Disaffiliation: Next PR offered crucial support during B-COS's disaffiliation process, aiding in the clarification and communication of its mission to the local community.

Tilly Gibbs, President and Volunteer at B-COS, commented on the impact, saying, "Next PR's partnership and media expertise helped us clarify our message and connect with new audiences. The team's thoughtful approach and strategic guidance have made a real difference in how we tell our story. Since the partnership, our Bargain Box Thrift Store profits have routinely increased by 15–20%."

Commitment to Conscious Capitalism

This initiative marks the 15th client supported by Next PR under its Conscious Capitalism Program, which continues to provide high-impact PR services for mission-driven organizations seeking to make a positive societal impact. The program not only aids in enhancing brand narratives but also actively engages in fostering community ties.

For those interested in becoming the next partner of this transformative program, applications can be submitted to the Conscious Capitalism team at [email protected] by January 17, 2026.

About Next PR

Founded in 1978, Next PR has established itself as a leading public relations firm with a dedicated focus on delivering results. The agency prides itself on an agile and innovative approach, consistently recognized as a Top Place to Work by PR News. With operations in multiple major cities, it is committed to pushing boundaries to help clients launch impactful brands and engage meaningfully with their audiences. More information about the agency's services can be found at www.nextpr.com.

About B-COS We Care

B-COS We Care for Our Community is a non-profit organization comprised entirely of volunteers, aimed at serving individuals in El Paso County, Colorado, through a variety of philanthropic programs.