InteLogix Plans Global Expansion Targeting Egyptian Firm Athear for Acquisition
InteLogix, a prominent leader in the customer experience (CX) and accounts receivable management sectors, has officially announced its intentions to acquire Athear, a well-regarded provider based in New Cairo, Egypt. This acquisition, anticipated to be completed by the end of this year, marks a significant milestone as InteLogix seeks to expand its operations into the European, Middle Eastern, and African markets, with a particular focus on the Gulf Cooperation Council and key entities in the UK, Germany, France, Luxembourg, Belgium, and Switzerland.
The expected merger will enhance InteLogix's global footprint by establishing a full-service operation in New Cairo. This center is designed to support clients in multiple languages, including Arabic, Turkish, French, German, Spanish, and Portuguese. Egypt has been identified as a strategic location due to its highly skilled workforce, competitive costs, robust infrastructure, including extensive fiber-optic connectivity, and favorable time zone overlaps with Europe. Additionally, the Egyptian government provides various incentives that support technological services and exports.
The planned acquisition will help InteLogix implement a smart offshoring model, delivering customized options to its clients that focus on performance, cultural alignment, and cost efficiency. Athear boasts an impressive roster of internationally recognized brands among its clientele, underscoring its reputation as a trusted service provider within the region.
InteLogix's CEO, Mario Baddour, expressed that this acquisition represents a critical step in supporting clients who face rising operational costs in both Europe and North America. "This allows us to leverage a highly qualified, multilingual workforce while enhancing our digital-first model through our proprietary platform, LogixSuite. Our objective is to deliver smarter, more efficient solutions based on cultural fluency and operational excellence."
Athear's reputation for impeccable service and customer commitment aligns seamlessly with InteLogix’s values. Tarek Ziden, CEO of Athear, emphasized that this merger reflects their established values and promises to enhance their service delivery while broadening their global reach. With a legacy spanning 68 years in service across various sectors, including financial services, telecommunications, healthcare, and retail, InteLogix continues its trajectory of global growth, focusing on flexibility, cost-effectiveness, and localized customer experiences.
Founded on the fusion of human expertise and digital technology, InteLogix's solutions in CX and accounts receivable management facilitate long-term partnerships with clients, delivering enduring value through innovative strategies and implementations. As InteLogix prepares for this major acquisition, all eyes will be on the impacts it will have on both their operations and the customer experience landscape across regions. Given the increasing complexity of global business, this move could redefine the way customer service is approached in the international arena.