Fraikin Achieves 2025 European Market Leadership Recognition for Fleet Management Excellence
Fraikin Earns 2025 European Market Leadership Recognition
In a remarkable feat, Fraikin has been honored with the prestigious 2025 European Market Leadership Recognition in the commercial vehicle rental and leasing sector by Frost & Sullivan. This accolade recognizes the company's outstanding commitment to excellence in fleet management, growth strategy, digitalization, and customer service.
Frost & Sullivan employs a rigorous evaluation process to benchmark companies against various performance indices, focusing on their strategic effectiveness and execution. Fraikin's success in aligning its initiatives with market demands while executing them efficiently places it in a leading position within an increasingly competitive environment.
Since its inception, Fraikin has guided its operations based on a clear growth strategy that enhances fleet availability, controls costs, and ensures operational continuity for its customers. The company adapts quickly to the dynamic changes in the mobility landscape, demonstrating agility in its approach and substantial investments in areas like digitalization, decarbonization, and strategic expansion across Europe.
With more than 80 years of experience, Fraikin continues to innovate, offering multibrand vehicles and tailored mobility solutions that cater to various industries—ranging from logistics to healthcare. A spotlight shines on their collaboration with Samsara, which has equipped their vehicles with AI dashcams and environmental monitors. This partnership aims to provide vital real-time operational data, crucial for optimizing performance and introducing upcoming eMobility Service Provider offerings.
At the heart of Fraikin's digital transformation is the NeXa mobility platform. This AI-powered fleet management tool aggregates data across vehicle types and brands, allowing for real-time visibility, operational efficiency, and increased vehicle uptime. With advanced AI-driven telematics and insights derived from data, Fraikin strengthens its support for customers to maintain reliable and scalable fleet operations.
Operating essential fleets throughout Europe, Fraikin’s full-service leasing model integrates various aspects of fleet management—such as vehicle selection, financing, and compliance—under one predictable contract. Their